#84: Patrick Lencioni—3 Fundamentals You Need to Build a Strong Company Culture

Business Made Simple Podcast

StoryBrand.ai

Marketing, Story, Bmsu, Businessmadesimple, Brand, Business, Bms, Storybrand, Entrepreneurship, 474622, Storytelling

4.8 • 2K Ratings

🗓️ 19 February 2018

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

It’s easy to spot weak company culture, isn’t it? We’ve all witnessed the politics, egos, and backstabbing. That kind of toxic environment makes it hard to do good work and retain good people.

But it’s not so easy to pinpoint what makes a thriving company culture. What steps can we take to cultivate it with our current employees? How can we recruit and hire people who “get it?”

To answer those questions, Donald Miller sits down with renowned business consultant Patrick Lencioni this week on the Building a StoryBrand podcast. Patrick shares the three characteristics of a great team member, plus practical ways you can help your team develop those traits.

Your business can’t reach its potential if your people don’t reach theirs. What Patrick shares here will help you create a positive, authentic company culture that drives your overall business growth.

http://buildingastorybrand.com/84

Transcript

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0:00.0	Welcome to the Building of Story Brand Podcast, where we believe if you confuse you'll lose noise is the
0:14.4	enemy and creating a clear message is the best way to grow your business I'm your
0:18.8	host Donald Miller I'm joined by my co-host J. J. J. J.
0:21.3	J. J. J. J. J.
0:23.6	today on the podcast is Patrick Linconey.
0:26.4	And I've called him Lincioni for a long time?
0:29.0	I think we did leave in the last week.
0:30.6	I think I did in the interview.
0:32.2	He never corrected me because he's too humble to do that.
0:34.0	But then when we actually asked him to say his name because we record hi and Patrick
0:37.4	Lanchone from him. He said Linconi and I was like oh and he goes do you want me to do it the other way?
0:41.8	He really did you want to do it the other way? He really did.
0:44.0	You want to do it the other way.
0:46.0	Anyway, I have an exercise for us.
0:48.0	And it happens in this interview, because we already recorded the interview.
0:50.0	You have not heard the interview.
0:51.0	I have not.
0:52.0	One of the things that he says in his book is called the ideal team player.
0:55.1	He says that you need to have these three characteristics to be the ideal team player.
0:59.2	Humble, hungry, smart.
1:02.3	We've talked about two of those for years. We only hire humble and hungry.
1:05.4	And smart is a given. He means smart. He means smart. He means smart a little differently.
	...

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