Today's side hustle school story is all about two friends who create a multi-cultural

masterpiece in Boston, launching a four-profit art space. This business was formed out

of a need for more diverse and inclusive spaces that feature art for recreation.

Now what is art for recreation? Well there are these things called paint parties. You're

not familiar with paint parties. Well I guess that's what I'm going to tell you about here in the

episode. I think we featured one a long time ago. I'll have to look it up. It was all about

cannabis and painting. So you kind of come together and get high and do some painting, which you

know sounds awesome to me except for the part about painting. So I'm not so good at painting myself.

But a lot of people out there are really into this thing of gathering together to create art.

Now along the way as part of the episode you'll get a lesson in how to turn a liability or

possible weakness into a selling point as well as how they adapt or adjust from that point.

And then in addition something about how instead of trying to validate an idea, like if you've

got a new idea, how do you validate that idea, how do you know that there's demand. We talked about

that in different episodes but it can be kind of a tricky thing like you don't always know.

But the alternative is to look for an idea that's already validated effectively saving yourself

a big step. So in this case the two people I'll tell you about kind of knew that this was a thing.

They knew that if they could figure out some variables there would be demand for it. So it was all

about how do I figure out those logistics, how do I make it happen. And as I said how to adjust

to complications for the rise along the way. So Boston friends create multicultural masterpiece

coming right up. Victoria Downs and Taneca Johnson are two friends living in Boston.

Although they both work full-time jobs, they've also dabbled in money-making ventures in the past.

Victoria had a successful hustle selling shapeutter and Taneca sold custom jewelry and cupcakes.

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