There's only eight specific frameworks that a business needs to run on autopilot and make you money while you sleep.

Without these, a business can't scale effectively or make you financially free.

While some of these seem counterintuitive, they're what I use today to run multiple companies that make me millions of dollars where I'm not involved.

And what I've learned spending time at some of the richest people on the planet.

So without further explaining it, these are the eight frameworks to build a business that runs

itself. Welcome to the Martel method. I went from rehab at 17 to building a $100 million

empire and being a Wall Street Journal bestselling author. In this podcast, I'll show you exactly

how to build a life and business you don't grow to

hate. My bestselling book, Buy Back Your Time, is out now. Grab a copy at buybackyourtime.com

or at any of your preferred online retailers. The first framework is the 108010 rule. Most people

don't ever understand how to get free from their business. As an example, this video, if I use

the 108010 rule, it's the first 10% is ideation. So when I sit down with my team and we ideate around the ideas, the positioning, the packaging, the thumbnail, the titles to really get the core concept right. That's the first 10% I'm involved there. The next 80% I'm not. That's all about execution. Think about the production side of it,

about choosing locations, the videos, the lights, the setup. I just sit down and show up and talk to you

guys. Everything's outline. Everything's figured out. That's the 80% that's managed by other people on my

team. And then the last 10% is when they call me in to review the integration. How does the video get published? How do we

engage other people to promote it so we get more audience? If you do it this way, that's how you get

a lot of creative projects done without eating up all of your time. For example, Steve Jobs would do

this with Johnny Ives. He would go into the design studio and Johnny was there and they would

collaborate and ideate and Steve would learn about this new little hard drive or this new technology for screens or whatever

it is and he would just share that with Johnny and then Johnny would go off and the 80% is

the prototyping, creating simulations or playing around with the different ideas and then the last

10% is the integration is when Steve would take a finished product and then present it on stage at one of their events. That is still how Tim Cook does it today. The first 10% is the roadmap and figure out where they're going to go. 80% is done by Johnny. The last 10% is integration. Most people just assume, well, I'm a magical snowflake and I'm very different and my process is very artistic and nobody else could do it like me. That's a story you're telling yourself to stay stuck. And the sooner you address that, the sooner you're going to get free from your business and actually build a business that other people can grow and scale and you can collaborate with. I'll tell you, it's just a lot more fun. Which brings us to number two, which is the drip matrix. And I copied this right out of my book, Buy Back Your Time. I believe every task sits on two axes, one of money and one of energy. Bottom is things that light you up, that give you energy. There's probably work that you do every day that honestly you'd probably do for free. That's the kind of stuff that I call green energy. But in the same token, there's probably things you're working on that would suck your energy that just feel like a chore. And those are red energy. On the other side is things that make you money. There's like $10 task in your business. They got to get done, but they're not making you money versus actually doing the work. If you could spend 40 hours a week just doing work that makes you $100 an hour, that's how you get rich.

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