793: Hot Take: The “The Ideal Client Avatar” Exercise is Overrated

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 22 July 2024

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Are you struggling with converting your audience into paying clients? If so, today’s coaching session may be for you! After all, as business owners, our goal is to increase our bottom line… because Instagram followers and social media ‘likes’ don’t pay our bills! Claudia Woodford is a self-love & empowerment coach for working moms. In our coaching session, we discuss how to convert her audience into paying clients, and I help her with her messaging (using guiding principles that YOU can use to get clear on your brand, too)! Since Claudia has limited time for her business, we want to make sure she puts her time to its best use so that she can eventually reach her goal to quit her nursing job. Claudia asks great questions about niching down and nailing down her messaging so that she can take her business to the next level, and I know that no matter what industry you're in, you’ll be taking notes while listening to our conversation, so click play NOW! If YOU would like to be featured in a future coaching episode, be sure to join the Goal Digger Insiders Facebook Group at https://www.facebook.com/groups/goaldiggerpodcast/ and maybe we’ll hit “record” together soon! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingclaudia Thanks to our Goal Digger Sponsors: Your home might be worth more than you think. Find out how much at airbnb.com/host! Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal. Use code GOALDIGGER for 15% off your first Lume purchase at https://www.lumedeodorant.com! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today! Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line

Transcript

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0:00.0	Ever thought about how wild dating is these days? I lucked out. I met my husband at 18, but if you're in the dating game right now, let me introduce you to the league. The league is a premium dating platform that puts quality before
0:14.4	quantity. If you're busy, ambitious, and tired of swiping through an endless
0:18.4	stream of filtered faces, then it is perfect for you. Few months ago I interviewed Amanda Bradford the founder and
0:25.0	CEO of the League and I had such a fun time talking to her about the app and how
0:29.5	unique it is. First up not just anyone can join. You've got to apply and get accepted so you'll be part of a highly engaged and safe community of like-minded goal-oriented people like you.
0:40.0	And instead of swiping endlessly, the League sends you personalized daily recommendation. like you
0:43.4	personalized daily recommendations of the most compatible matches.
0:47.1	It's like having a personal dating assistant.
0:49.5	Now the league isn't for casual flings or social climbers, it's for genuine folks with big dreams, career
0:55.0	goals, and a real drive to find a meaningful long-term relationship.
0:59.4	If you're ready to ditch dating frustration, download the league and apply today. Message
1:03.8	hashtag gold digger to your in-app concierge to jump to the front of the line.
1:09.1	I love that you are honoring and thinking about and considering the rhythm of your life first
1:15.4	beyond just the rhythm of your work and I feel like so many people do the rhythm of their work and then
1:21.2	they try to fit life in there and I think most of us have
1:23.6	discovered that that just doesn't happen. I'm Jenna Goodger your host of the
1:29.0	Gold digger podcast. I escape the corporate world at the age of 23 with nothing more than a $300 camera from Craigslist and a dream.
1:37.0	Now I'm running a seven-figure online business that feels even better than it looks, all from my house in small town Minnesota with my family.
1:45.3	Here we value time as our currency. We mix the woo and the work and we are in the pursuit of
1:51.6	building businesses that give us the freedom to live lives that we love.
1:55.0	I've always loved turning big goals into reality and I'm here to help you do the same.
2:00.0	This isn't just a peek behind the curtain. Come along with me and my
	...

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