4.8 • 1K Ratings
🗓️ 11 February 2020
⏱️ 16 minutes
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0:00.0 | Hey, this is Barbara Corker, and you are now tuned in to business unusual. |
0:06.1 | And everything you ever learned about business, throw it out the window. |
0:09.2 | I'm going to tell you the real deal, listening. |
0:11.6 | Today I'm going to answer all your burning questions about work, life, starting a company, |
0:16.6 | getting on track, and much, much more. |
0:19.8 | Be sure to call in to the Business Unusual Hot hotline with your question at 888 Barbara. |
0:25.0 | That's 888 B. A R B A R A R A. But first, okay what do you do if you have a great product? |
0:33.9 | Undeniably great, and you're making money for 16 years on this product and everybody's trying to knock it off. |
0:40.3 | What's your defense? A patent? Well, listening to this caller. |
0:45.0 | Hi Barbara, my name's Michelle. I have finally, after 16 years, had to close the doors on my business because I have 30 worldwide |
0:57.7 | patents on a hair extension device that I have been infringed on so badly I can't afford to protect them anymore. |
1:07.0 | How do I go on to the next step when I'm pretty lost at this point and I followed you since day one so I would |
1:19.7 | love to talk to you. When I heard your question I have to tell you my first thought was you |
1:25.3 | must have one hell of a product if 30 people went out and imitated you. We spent |
1:31.1 | literally hundreds of thousands of dollars trying to go after these |
1:36.1 | companies to the point that they put us into bankruptcy and we you know we have to close |
1:41.1 | our doors. May I ask you how much were your sales over the |
1:44.4 | 16 years selling your product? In total about a million. Not a lot. Everybody thinks a million is a lot of money but to work at something 16 years. Yeah. |
1:56.7 | And what did you pay in legal costs over that duration and in patent expenses? |
2:01.6 | All legal suing, cease and desist letters, getting the patents to be |
2:05.4 | given? |
2:06.4 | Probably close to what we made. |
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