79: Guiding Business Based on Practical Behavioral Intelligence

Discover Your Talent–Do What You Love

Don Hutcheson

Entrepreneur, Turningpoints, Self-improvement, Careers, Business, Career, Education, Inspirational, Inspiring, Entrepreneurs

5 • 618 Ratings

🗓️ 20 August 2015

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Hugh Massie, president and founder of DNA Behavior International, is a behavioral management strategist and entrepreneur with 28 years of diverse international experience. His goal: to make behavioral intelligence practically usable on a scalable basis to “Know, Engage and Grow” every employee and client online. As an accountant, Hugh created a financial services business. It was lucrative, but he felt miserable. He started seeing how people’s decisions and behavior were often “hard-wired.” The light bulb came on. “I could re-invent financial services to be human-centered and educational, not just a transaction and commission.”

Transcript

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0:00.0	Hello, world.
0:11.3	Welcome to discover your talent to do what you love.
0:14.1	I'm creator and host, Don Hutchison.
0:16.7	Every day, I interview someone from around the world who has discovered his talents to do work he loves to create a life of success, satisfaction, and freedom.
0:27.7	Today, I'm delighted to bring you our featured guest, Hugh Massey.
0:31.6	Welcome, Hugh.
0:33.0	Thank you, Don. It's great to be here.
0:35.0	Look forward to chatting.
0:36.4	Before I get into your bio, a quick question,
0:38.8	are you using your talents doing work that you love? Yes, I am. Good. Hugh Massey is the
0:46.3	president and founder of DNA Behavior International. He is a behavioral management strategist
0:53.2	and successful entrepreneur with 28 years of unique and diverse international experience.
0:59.0	Hughes' life purpose is to liberate, guide, and educate people from around the world to live with meaning by building enhanced relationships and unlocking their human potential.
1:11.9	His goal is to make behavioral intelligence practically usable for organizations on a scalable
1:17.9	basis to know, engage, and grow every employee and client online.
1:24.7	It's wonderful work, Hugh.
1:25.9	Tell us what you're up to now for a few minutes and what has
1:28.8	you engaged and inspired. Well, my dream as a little boy was always to build a global business,
1:35.9	a business that would have reach across the whole universe. And what I'm doing at the moment is building out the scalability of our DNA
1:48.7	behavior technology platforms that are used to help people discover in fact what
1:55.5	their talents are what their behavioral styles are we have become a leader in
2:00.4	a field called behavioral finance,
	...

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