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Seeking Wisdom with David Cancel

#79: 3 Lessons From Salesforce CEO Marc Benioff

Seeking Wisdom with David Cancel

Molly Sloan

Business, Entrepreneurship

5610 Ratings

🗓️ 12 July 2017

⏱️ 22 minutes

🧾️ Download transcript

Summary

If you liked this episode, we bet that you’ll love our blog content. blog.drift.com/#subscribe Subscribe to never miss a post & join the 20,000+ other pros committed to getting better every day. ----- Marc Benioff is the founder and CEO of Salesforce. You know that. But have you read his book about starting and scaling Salesforce? It's called Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry -- and today we're breaking 3 lessons from the book and spitting them back to you Seeking Wisdom style. Come say hey on Instagram.com/heydrift. Here’s how you can support Seeking Wisdom if you’re a fan of the podcast: 1. Get your tickets to Hypergrowth using the promo code SEEKINGWISDOM at hypergrowth.drift.com 2. Subscribe on your favorite podcast app. 3. Leave us a five-star review. Here's how: bit.ly/5-Stars-Only.

Transcript

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0:00.0

What's up, everybody? This episode of Seeking Wisdom is sponsored by hypergrowth.

0:08.8

Well, we don't really have a sponsor because this is a company podcast. We don't need to have a

0:13.0

sponsor. But I want to take a minute and tell you about hypergrowth. Hypergrowth is a one-day

0:17.6

event that's going to bring together leaders who have built brands,

0:25.0

sparked movements, and found a way to unlock unprecedented growth. When we were brainstorming ideas for the conference, the one that DC kept going back to was hypergrowth. It's all about

0:29.2

hypergrowth. And that's exactly what we're going to bring in Boston, Monday, September 25th.

0:35.1

And even though we're focused on marketing and sales here at

0:38.3

Drift, we're going to go behind the scenes across a bunch of different areas. So, of course,

0:42.1

marketing and sales. But there's people from art, health, fitness, and everybody's going to be

0:46.9

talking about the same thing. And that's how to really transform your life and your business this

0:52.4

year. It's not going to be about six different ways to set up Facebook ads. It's not going to be, you know, 41 email subject lines that are going to get you more opens. It's all about personal and professional growth. And I got to tell you, I wanted to come on here and do a little quick ad spot to tell you about who we have so far. We have, of course, D.C., the guy who sits across with me on this podcast every week is going to be there. We have Nassia Luka, and she's a five-time Olympic medalist, Brogan Graham, the founder of the November Project. Ben Von Wong, who's a viral artist, whose stuff has been seen by 30 million people from one freaking video, is incredible. Lauren Vaccarello, she's the VP of Marketing at Box, Joanna Lord, the CMO at Class

1:29.9

Pass, Casey Winters, he ran the growth team at both Pinterest and Grubhub.

1:35.4

Kristen Habock, the VP of Sales at Trello, our guy, Mike Volpe, the CMO at Cyber Reason

1:40.6

and former CMO at HubSpot.

1:43.1

Also, our guy also on this podcast, Mike Troiano, former CMO at Actifio. Carol Myers, the CMO of Rapid 7, Joe Chernov, the VP of Marketing from Insight Squared. Sangram, who's going to be on this podcast in a couple weeks, a CMO of Terminus, Kevin O'Malley, the VP of Marketing at Salesloft. The list goes on and on and on. It's going to be amazing day. And we have a special offer for Seeking Wisdom listeners because this is truly the most engaged community that we have. And we want to bring everybody listens to this podcast here in person. So if you use the promo code Seeking Wisdom, you can get your tickets for just $99. That's like trust me I'm the guy my head is on the

2:19.0

line right here for this conference and we're giving these tickets away basically for 99 bucks so that's a

2:23.2

six hundred dollar discount all you have to do is go to hypergrowth dot drift.com or just go to drift.com

2:28.9

and there's a little banner at the top click on hypergrowth get your tickets use the promo code

2:33.0

punch it in right before you check out seeking wisdom you'll get your tickets use the promo code punch it in right before you check

2:34.3

out seeking wisdom you'll get your tickets for just 99 bucks this response has been

2:39.4

crazy I think we're gonna run out of tickets in the next month or two so let's go grab

2:44.4

yours the time is now 99 bucks and that's enough of me rambling about hypergrowth

...

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