For the entrepreneur watching your June sales drop and quietly asking yourself if you're the problem,

I see you. I've been you. And I want you to hear something before we even start this episode.

You're not the problem. June is the problem. July is going to be a similar problem.

January is the same problem in a different season,

because there is a pattern that product businesses have that nobody's really teaching about.

And once you see it, you cannot unsee it. And you can finally stop blaming yourself for something

that is structural, predictable, and fixable. Today's episode is for the entrepreneur whose candle sales just dropped or

whose Etsy shop is quieter or whose Shopify dashboard is showing 20 to 40% less than May.

So the jewelry orders if they're not coming in or whose CPG retailer stopped reordering.

Maybe your wholesale buyer stopped emailing you back.

You guys are like, oh my God, Jacqueline, really?

But listen, the point is, is if you feel like your sales have fallen off the cliff right around

Memorial Day to Labor Day, you're not alone.

And this episode is for you.

And by the end of it, you are going to understand exactly why this is happening.

And the three moves that seven figure product based business owners are making right now and that

you can make too. Let's get into it. Hi, I'm Jacqueline Snyder and this is the product boss

podcast. I've helped launch and grow thousands of product-based businesses, even one of my own.

And over the last 20 years, I've seen behind the scenes of businesses just like yours.

Whether they are makers, manufacturers, artists, or food and beverage businesses, I have spent

so many hours studying it all. I've discovered what makes them successful, what mistakes they

could have avoided. How did they turn their ideas

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