The search is heating up for the people who make football better. People like Sally Butler.

It's really us about putting mums on the pitch where they belong.

Jimmy the Moa. It might only be a council feel next to the tip.

But around here it's Wembley.

Rachel O'Sullivan and Sophie Downing.

Bringing women's football to a wider audience.

Entries are rolling in. Who's your real football number one?

Nominate them today and they could win a money car buy experience with Skybet prize drop.

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Often it takes someone with experience in a particular sector or industry to be able to meet the needs and speak the language and understand other people and organizations in that same sector.

For example, yesterday's story about the tote bag titans, two teachers who team up to create one tote bag to rule them all.

They were well suited to understand the needs of other teachers because they had the same problem.

They were carrying four or five bags around every day and they went out and created this again one tote bag to rule them all.

And now it's doing really, really well.

So as another example, but we're going to look at today, nonprofit organizations have unique needs.

In the nonprofit world, IT can be a huge challenge just to name one.

If you're responsible for a nonprofit or a charity and you invest in IT systems, you can probably do a better job for your clients.

You can probably raise more money, which are the two main goals of most nonprofits.

But of course, it's not as simple as snapping your fingers and saying, IT help is arrived.

You know, here's what you need to do and here's what it will cost.

So this is the problem that today's busy side hustle or it sets out to solve.

Teaming up with a friend, he starts a business that he now spends a few hours on each weekend.

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