732: Stop going to Spam: DMARC, SPF and DKIM Explained

Syntax - Tasty Web Development Treats

Wes Bos

Tech News, Technology, News

4.9 • 1.2K Ratings

🗓️ 19 February 2024

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

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Summary

Wes and Scott explore the web standards and email authentication methods that keep your email from going to spam; DMARC, SPF and DKIM. If you send email via a custom domain name, you need to listen to this! Show Notes 00:00 Welcome to Syntax! 01:06 Brought to you by Sentry.io. 02:08 What exactly are SPF, DKIM, and DMARC? 02:53 Different ways that you may want to send email. 03:23 Transactional emails. Resend, email for developers 05:07 Email marketing. 05:47 Anything else that sends email on your behalf. 07:13 SPF (Sender Policy Framework). Postmark defines SPF Postmark SPF in 5 Minutes 08:34 You can only have one SPF record. 10:18 DKIM (DomainKeys Identified Mail). Postmark defines DKIM 13:39 DMARC (Domain-based Message Authentication, Reporting, and Conformance). Convertkit 16:38 RUA Reporting. 18:03 How to set up reporting. 21:08 Does emails marked as spam hurt the IP that sends them? 22:18 Other things to consider. Special thanks to David Flanagan for the help on this! @rawkode Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott:X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads

Transcript

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0:00.0	Welcome to Syntax on this Monday hasty treat. We're going to be talking about email.
0:08.8	All about stop going to spam, Denmark, SPF, D-K-I-M.
0:13.8	These are all things that you typically just accept
0:17.1	as existing whenever you connect to your email clients
0:20.5	and largely might ignore, but we're going to be talking all about what they are and how it
0:26.0	works within your transactional email.
0:28.2	My name is Scott Tolinsky.
0:29.4	I'm a developer from Denver.
0:31.8	With me as always, is Wes West Boss. What's up West?
0:34.3	Hey I'm excited to talk about D-mark SPF and D-Kim. I there's some new sender requirements both from Google and Yahoo in February, which is now.
0:48.9	And if you do not, if you send any type of email, whether it's just marketing email, transactional email, or just from your own domain name,
0:57.0	you're going to want, you have to get this implemented, otherwise you're going to be sent to spam.
1:02.1	Yeah, you better bring that SPF or else you're going to be sent to spam.
1:02.6	Yeah, you better bring that SPF or else you're gonna get burned.
1:06.3	And you also might get burned if you don't have the correct air
1:09.4	and accepting handling tracking service for your software. And I'm talking about Century. This
1:15.0	podcast is presented by Century, but honestly it's such a great service. If you're
1:19.2	working with any of this stuff, you got a server, you're sending email,
1:22.1	it's good to know what's going on.
1:24.4	Maybe your email's not even sending because you have a bug, and Century's going to find that bug for you
1:29.5	and tell you how to fix it really quick. So let's get going here. Let's get going
1:35.1	on this custom email stuff. Wes like you I have written a lot of applications
	...

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