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Cortex

73: Clear the Cortex Decks

Cortex

Relay

Hurley, Technology, Time, Work, Getting, Productivity, Myke, Cgp, Things, Done, Grey

4.81.5K Ratings

🗓️ 4 September 2018

⏱️ 93 minutes

🧾️ Download transcript

Summary

Myke is perplexed with corporate branding, Grey has learned more than he wanted about USB-C, and they both answer #ASKCORTEX questions on how to get the career you want, how to start being productive, and to find out who could live longest in the woods.

Transcript

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0:00.0

Ever

0:01.2

ever note changed their icon and plunged me into two weeks of

0:05.1

dissatisfactionly rearranging my home screen icons.

0:08.9

They went from green and white to white and green, right?

0:12.2

They like inverted it or something yeah

0:14.1

they went for this popular aesthetic that I think is garbage okay which is the white

0:18.4

icon with the color thing in the center I think that looks terrible but that's what they

0:22.4

went for thanks Thanks Ever Notes.

0:24.6

Let me ask you a question, right? Because I had this in up my notes for a different reason, actually.

0:29.7

Okay. Do you know that they changed the icon? The actual icon is different?

0:33.0

What do you mean the elephant is different? The elephant is new apparently.

0:37.0

Is it? I didn't notice.

0:39.0

It's a new elephant. It is ever so slightly more rounded.

0:43.0

There was this big article in Fast Company

0:46.0

about Evernote's new branding.

0:48.0

And it kind of, it brought to me two things that frustrates me about large Silicon Valley companies.

0:56.0

Point number one is why did they think that anybody cares about their branding?

1:01.7

Like Evernote had an app update, right, in which the notes were saying

1:06.8

like, all of you noticed anything different. Like their whole release notes for their

1:10.1

app update was focused around the fact that they have a new icon and some new coloring

1:14.2

inside of the application.

1:15.6

Like I don't think there was any new specific features that came along with this rebranding,

...

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