712 - Robert Cialdini: How to use "Influence" to persuade anyone to give you anything

The James Altucher Show

James Altucher

Society & Culture, Talk Radio, Writer, Philosophy, Comedy, Chess, How To, Entrepreneurship, Jay, James, The James Altucher Show, Altucher, Author, Jay Yow, Education, Jay The Engineer, Business, James Altucher

4.6 • 2.7K Ratings

🗓️ 4 May 2021

⏱️ 75 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Once again, we have Robert Cialdini, the Regents' Professor Emeritus of Psychology and Marketing at Arizona State University and was a visiting professor of marketing, business, and psychology at Stanford University, as well as at the University of California at Santa Cruz, and also the author of the Marketing "Bible", Influence, on again to talk about the new and expanded version of the book, Influence, New and Expanded: The Psychology of Persuasion. As an avid listeners know, I constantly quote Robert's principles of persuasion, uses them all the time for my comedy, talks, and even debates! In this episode, Robert and I broke down all his 6 principles of persuasion, and his newly added principle, Unity. Listen and enjoy! My new book Skip The Line is out! Make sure you get a copy wherever you get your new book! Join You Should Run For President 2.0 Facebook Group, and we discuss why should run for president. I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast. Thanks so much for listening! If you like this episode, please subscribe to “The James Altucher Show” and rate and review wherever you get your podcasts: Apple Podcasts Stitcher iHeart Radio Spotify Follow me on Social Media: YouTube Twitter Facebook

Transcript

Click on a timestamp to play from that location

0:00.0	This isn't your average business podcast and he's not your average host.
0:06.8	This is the James Altiger Show.
0:12.8	Today on the James Altiger Show.
0:15.9	Robert Childiini wrote the Bible on persuasion.
0:19.5	It's called Influence and it has his six important things you need to know to persuade
0:25.2	anyone of anything.
0:26.2	And it's not like a BS book like you can convince anyone of anything and make a million
0:30.6	dollars.
0:31.6	This is real hardcore combination of both his research as a scientist and real practical
0:37.5	examples.
0:38.5	He has an updated version coming out with many more stories, many more examples, many
0:43.8	more actionable techniques.
0:45.5	And let me tell you something.
0:47.2	I've read the book.
0:48.2	I've also written a lot about persuasion.
0:50.0	If you've seen my last book, Skip the Line.
0:52.0	I have an entire chapter about persuasion.
0:54.6	This book influence is the real deal about persuasion.
0:57.4	And Robert and our conversation was filled with not only explaining the concepts, plus
1:01.6	his new concept that comes out in this book, but also many more actionable techniques that
1:08.3	you'll hear today and you could use tomorrow to persuade people.
1:13.8	And it's, this stuff is so valuable.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from James Altucher, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of James Altucher and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.