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The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

710. Why Your Product-Based Business Isn’t Growing (And What To Do First)

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

Jacqueline Snyder

Marketing, Entrepreneurship, Business

4.8912 Ratings

🗓️ 21 July 2025

⏱️ 43 minutes

🧾️ Download transcript

Summary

Welcome back, Product Bosses! We’re revisiting one of our most foundational coaching episodes because it’s that important. Whether you’re brand new or have been in business for years, chances are you may have skipped over a few key steps that are critical to lasting growth.

In this episode, I break down the four core foundations that are often missing from product-based businesses—and why these gaps may be the reason you're struggling to grow. From identifying your niche and ideal customer, to building a clear brand message, pricing your products with intention, and crafting irresistible offers, this episode is packed with actionable insights that will help you realign and thrive.

If you’ve been feeling stuck, scattered, or just not seeing the sales you expected, this re-air is the exact reset you need. Whether you're a student in one of my programs or just getting started, tune in now to fill in the missing pieces and finally build the business you’ve been dreaming of.

Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine. Since the original airing of this episode, this program has been updated to be called The Sales Accelerator. 

Resources:

  • Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
  • If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes
  • Join our mailing list for access to additional training and support to turn your business into the best it can be.
  • Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:


Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more


Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order! 

Click here to shop now!

Transcript

Click on a timestamp to play from that location

0:00.0

Hi, I'm Jacqueline Snyder, and this is the Product Boss podcast. I've helped launch and grow

0:07.6

thousands of product-based businesses, even one of my own. And over the last 20 years,

0:12.6

I've seen behind the scenes of businesses just like yours. Whether they are makers,

0:17.9

manufacturers, artists, or food and beverage businesses, I have spent so many

0:22.4

hours studying it all. I've discovered what makes them successful, what mistakes they could have

0:27.8

avoided, how did they turn their ideas into successful business, and what are the strategies

0:33.3

that they have used to make more sales and be discovered by more customers. And this is what this show

0:39.6

is all about. Whether you're just starting out or you're looking to become a million dollar product boss,

0:44.9

I'm here to give you the permission to chase your dreams, no matter how big or small. All you need

0:50.9

is the right mindset, a little courage, strategy, and support, and you too can be

0:55.8

the next million dollar product boss. Let's do this. Oh my goodness, friends, if you are anything like

1:02.7

me, you probably spend more time running errands than running your business. Am I right? Like everything

1:07.2

needs something. We got to run around. And I knew that this was like a major issue for me back in the day, which is why I decided to get help where I could. And I decided to let Instacart handle all of my grocery shopping. So I no longer had to worry about running all the errands and having to run out and get more almond milk from my lotches. Rather, I was like, you know what? We're just going to let Instacart handle that. So I want you to imagine skipping the store and getting back to designing, packaging orders, making, or maybe actually taking a break, even a nap. Remember those? Okay, so with Instacart, you can get groceries and essentials delivered in as fast as an hour, so you can focus on growing your business without sacrificing a meal. Plus, less stress, a more focus. And here's a tip. I've actually used Instacart before to order gifts from my daughter's friend's birthday parties because I haven't had time to run out and get presents. And I've been able to get the packaging like the gift bag and the gift like, hello, Sephora, delivered to my house while I was in the middle of coaching sessions so that I could have the present right it's like having a personal assistant without having a personal assistant so if you

2:04.6

want to do what I do and get the help where you can you can try it now if you head to the product

2:09.4

boss dot com slash instacart hey hey product bosses okay really really quick are you spending more

2:15.6

time making all your products or maybe packaging your boxes than actually

2:19.4

growing your business?

2:20.9

I know.

2:21.6

Okay.

2:21.9

So if you've ever wished that someone would just tell you exactly what works when it comes to scaling

2:25.5

your product brand into real money, right?

2:28.0

Like good profit and making sales and growing this business I know you've dreamed up,

...

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