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The James Altucher Show

707 - The Undefeated Marketing System with Phillip Stutts

The James Altucher Show

James Altucher

Society & Culture, Talk Radio, Writer, Philosophy, Comedy, Chess, How To, Entrepreneurship, Jay, James, The James Altucher Show, Altucher, Author, Jay Yow, Education, Jay The Engineer, Business, James Altucher

4.62.7K Ratings

🗓️ 20 April 2021

⏱️ 78 minutes

🧾️ Download transcript

Summary

Is BETTER to have a bad plan than no plan at all! In this episode, I have on Phillip Stutts, founder/CEO of Win BIG Media, founder/Exec. Chairman of Go BIG Media, Vet of 3 presidential wins, to talk about his new book, The Undefeated Marketing System. We talked about everything data, how to use data to come up with plans (either good or bad.) to help you in life, and in business! Phill also shared some of his "politic day's" stories, and his journey from losing one of his biggest clients to now helping some of the corporates with their marketing campaign using the strategies that he has learned during his time in politics! My new book Skip The Line is out! Make sure you get a copy wherever you get your new book! Join You Should Run For President 2.0 Facebook Group, and we discuss why you should run for president. I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast. Thanks so much for listening! If you like this episode, please subscribe to “The James Altucher Show” and rate and review wherever you get your podcasts: Apple Podcasts Stitcher iHeart Radio Spotify Follow me on Social Media: YouTube Twitter Facebook

Transcript

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0:00.0

This isn't your average business podcast and he's not your average host.

0:06.8

This is the James Altiger Show.

0:12.8

Today on the James Altiger Show, it's better to have a bad plan than no plan at all.

0:20.5

This is a very important piece of advice that when I don't follow it, I go broke and my

0:25.3

life is miserable and when I do follow it, my life is better.

0:30.1

So first off, Phil Stutz, he's run presidential campaigns.

0:34.1

He's run senatorial campaigns, governor campaigns, but also the same techniques he's used to

0:38.7

elect presidents.

0:40.6

He uses now to help hundreds of corporations.

0:44.4

Part of his plan is look at the data.

0:47.3

But everything you do in life, there's data.

0:49.8

Having a plan that's based on data doesn't have to be complicated data.

0:53.3

It could be very simple data is extremely important.

0:57.0

How to come up with a plan, how to recognize the information that's in your life that you

1:02.0

can use for different categories of what you want a plan about is what discussed.

1:07.1

Phil is always a great person to discuss, particularly when it comes to politics or business

1:10.9

or plans or ideas or data.

1:13.4

So here we go.

1:15.6

I read the book, it's excellent and it's a lot different than what you've written before.

1:31.2

Like now I get it.

1:33.4

And I mean, I understood like the book you wrote before was like the intro to you.

1:36.6

Like you're this guy who kind of transformed the way presidential elections and other elections,

...

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