7 YouTube Ad Hacks That'll Crush it in 2019 | Ep. #895

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 12 January 2019

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #895, we discuss useful YouTube ad hacks. Tune in to hear which hacks will help you crush 2019. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 YouTube Ad Hacks That'll Crush it in 2019 [00:35] 1: Make an offer with a countdown. [01:00] 2: Use YouTube to drive people to another video, instead of your site. [01:30] This is a less expensive CPA. [01:43] 3: Use a tool like TootBuddy, which allows you to find your tag rankings and other useful stats. [02:11] 4: Drive ads to your videos for higher engagement. [02:41] 5: Use videos for retargeting. [02:52] Cram your message in as quickly as possible. [03:18] 6: Drive ads to a sort of “choose your own adventure”. [03:40] The options allow the customer to customise their experience. [03:53] 7: Custom Intent Audiences are great ways to target the right customers based on search history. [04:31] That’s it for today! [04:38] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.8	your instructors Neil Patel and Eric Sue.
0:17.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your load time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Battong.
0:57.0	And today we are going to talk about seven YouTube ads hack that will crush it in 2019.
1:02.0	So number one, I've actually been seeing some
1:04.2	YouTube ads, you know, these direct response marketers, they do a good job. What they do is
1:08.6	they'll show you an offer and then they'll give you like 10 seconds afterwards
1:13.2	there'll be like a countdown 10 9 876 like take the offer now or click now to get the offer
1:17.8	so there's a countdown versus just saying you know oh here's the offer and then the video
1:21.3	expires right so you got to give people
1:23.1	time to take that action after your call to action and I found that to be like a very
	...

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