7 Simple Tricks for Running More Profitable Ads | Ep. #1360

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 22 April 2020

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1360, we share seven simple tricks for running more profitable ads. Wherever you are placing your ads, you are going to want to check out these easy strategies for improving your clickthroughs and conversions. Tune in to hear about social media stories, retargeting, educational content and more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Simple Tricks for Running More Profitable Ads. [00:32] Running engagement ads first! Increased clickthrough rates are exponential! [01:16] Using landing page content on social media stories. [01:55] The importance of retargeting on different platforms and focussing on reach. [02:35] Using different pitches and pages when retargeting an audience. [03:30] Refreshing ads quickly and batch production of your content. [04:12] Using educational content and product pitches within this. [05:10] Finding inspiration for your advertising from the best out there! [06:04] That is it for today! [06:07] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: OLAY Facebook Ad Library Swiped Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with your
0:14.2	instructors Neil Patel and Eric Sue.
0:17.0	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your load time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.0	And today we're going to talk about seven simple tricks for running more profitable
1:00.2	ads. So I'll start with number one. Number one if you are running Facebook ads or
1:06.7	you even think about Instagram ads to where people are clicking on it they're
1:10.0	engaging with it you can see the number of likes you can see comments on it as well
1:13.0	ideally what you would do when you start up an ad is you run some engagement
1:17.2	ads first so let's say you're running ads in the United States target the
	...

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