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Marketing School - Digital Marketing and Online Marketing Tips

7 SEO Tasks You Can Start Automating Today | Ep. #260

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 17 April 2017

⏱️ 8 minutes

🧾️ Download transcript

Summary

In Episode #260, Eric and Neil discuss the 7 SEO tasks you can start automating today. They drop tried and true tools that will help you automate SEO tasks—eliminating the risk for human error and streamlining your workflow processes. Time Stamped Show Notes: 00:27 – Today’s topic: 7 SEO Tasks You Can Start Automating Today 00:33 – First is to use Ahrefs for link alerts 00:47 – It shows the new links that have been acquired by your competitors 00:56 – The link alerts can be sent to you 01:15 – Eric shares an example of how to link build depending on your niche 01:36 – Buzzsumo is a tool that can be used for link building, too 01:43 – Second is to use IFTTT: If This Then That to automate social sharing 02:00 – You can also time it 02:15 – Zapier is quite similar to IFTTT 02:22 – You can hook your blog RSS feed to your Slack 02:47 – SEO is like Formula 1 racing where fine tuning is essential 03:03 – One of the best WordPress plugs is in Yoast 03:17 – If you have WordPress multi-channel, Yoast automatically generates the site maps for each domain 03:42 – You can also use Zapier to hook in your RSS feed to your spreadsheet 04:07 – Your content writers can internally link to the links that you have 04:45 – Sixth is to sign-up for an SEO product like MOZ and OnPage 05:01 – It will automatically notify you when something is off with your SEO 05:28 – Track your keywords using Authority Labs 06:18 – Go to Google Analytics and set up alerts there 06:39 – That’s it for today’s episode! 3 Key Points: Automating SEO tasks eliminates room for human error. SEO requires fine tuning and consistent tweaks. Tracking your keywords will help you improve your ranking. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you gotta look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream host so just go to

0:46.0

dream host or Google it find it check it out and it's a great way to improve your

0:50.8

low time.

0:52.0

Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Kata.

0:57.0

And today we're going to talk about seven SEO tasks

1:00.0

you can start automating today.

1:02.0

So, number one, what I really like with

1:04.8

H-R-E-F's this is a tool we talk about all the time. It's a H-R-E-F-S that's Growth Everywhere

1:10.4

dot com slash H-R-S if you want to get access.

1:13.0

I like setting up the link alerts in that tool.

1:16.0

Basically, it can show my competitors the new links that they've acquired, the links that they've lost as well,

1:21.0

and you can see the domain authority for these links too. So that way, let's say all of a sudden, one week one of my competitors acquires 400 leagues all of a sudden. And usually when I get these alerts, maybe they're acquiring 50 links per week.

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