7-Point SEO Checklist | Ep. #216

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 4 March 2017

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #216, Eric and Neil discuss the 7-point SEO checklist. Add these pointers to your checklist of things to look for in order to amplify your website’s SEO and boost your Google ranking. Find out the importance of mobile usability as well as page load speed to optimize your user experience. Time Stamped Show Notes: 00:27 – Today’s topic: 7-Point SEO Checklist 00:43 – First is to use Screaming Frog Spider and OnPage to crawl your site 01:11 – Go through your pages in your sites and find duplicates 01:20 – Pages with the same topics should be combined 01:52 – You’re sending Google conflicting data 02:02 – Make sure to implement accelerated mobile pages 02:13 – It is a better experience for users 02:22 – Fourth, update your most popular content 02:45 – Fifth is mobile usability 02:49 – Run Google, mobile-friendly tests on your site to make sure your site is running well 03:04 – Sixth, check your bounce rate 03:15 – Make sure that it is decreasing 03:24 – As it decreases, your mobile ranking will climb 03:30 – Seventh is page load speed 03:33 – GTmetrix can analyze your speed performance 03:53 – That’s it for today’s episode! 3 Key Points: Merge pages with the same topics; then, you won’t be sending Google conflicting data. Make sure your website is optimized for mobile – more people are using smartphones than computers on a daily basis. Redirect traffic from the pages with lesser views to the more popular pages. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time. Welcome to another episode of marketing school.
0:55.0	I'm Errit Sue.
0:56.0	And I'm Neil Patel.
0:58.0	And today we're going to give you a 7-point SEO checklist.
1:01.0	So if you're building a new site or you're looking to redesign your site what
1:06.6	things do you need to be looking at when you are going about SEO for example
1:11.3	so the first thing I would recommend is using a tool like
1:13.4	screaming frog spider to crawl your site and you can use a tool like on page
1:17.3	that's on page.org to crawl your site as well look for the errors that you have
1:21.4	also layered on on with Google Search Console as well,
1:24.7	put those three together, and then that way
1:26.4	you're able to spot kind of the key issues
	...

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