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Marketing School - Digital Marketing and Online Marketing Tips

7 Killer Growth Strategies for SaaS Companies | Ep. #1273

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 25 January 2020

⏱️ 11 minutes

🧾️ Download transcript

Summary

In episode #1273, we talk about seven killer growth strategies for SaaS companies! After looking at some strategies for e-commerce in our last episode, we now turn our attention to SaaS, talking about registration flow, content marketing, partner pages and more! Tune in to hear how to grow your SaaS brand, today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Killer Growth Strategies for SaaS Companies. [00:59] Automating the sales motions to get the conversation started. [02:25] Changing up the registration flow for purchases of a SaaS product. [03:28] Product-led growth and the freemium model. [04:26] Creating a huge amount of content marketing. [05:24] Allowing immediate booking of calls for increased numbers. [06:15] Creating partner pages for driving up enrollment. [07:51] Setting up product tours and forced onboarding.  [09:53] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: SalesForce Hull Outreach ClearBit Ubersuggest HubSpot Yammer David Sacks on The Wilderness Period OptinMonster Leave Some Feedback:   What should we talk about next? Please let us know in the comments below   Did you enjoy this episode? If so, please leave a short review.     Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today we are going to give you seven killer growth strategies for SAS companies. This is software as a service companies. So an example of that might be Salesforce as an example of example of that might be Salesforce as an example or Dropbox because they are

1:06.1

charging they're giving you subscription and then you're paying a recurring on it and

1:09.9

then basically it's software as a service.

1:11.8

So the last episode we did a seven killer growth strategies

1:14.5

for e-commerce companies.

1:15.5

Today we're doing it for SAS companies,

1:17.0

and then tomorrow we're doing it for lead generation companies.

...

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