4.6 • 5.2K Ratings
🗓️ 21 November 2016
⏱️ 136 minutes
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Jesse Stay worked for three years as leader of the LDS Church's social media initiatives. He was the first LDS Church employee with the name "social media" in his title. His work primarily involved formulating the early Facebook and Twitter strategies for the church (including for LDS general authorities). Jesse also provided social media support to various LDS Church departments including the missionary department, public relations, genealogy, the Joseph Smith Papers project, and the "I'm a Mormon" PR campaign.
In this two-part episode, Jesse discusses:
Currently, Jesse is the founder and principal of Stay N Alive, a social media advertising and marketing agency.
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0:06.0 | Podcast |
0:07.0 | Mormon Stories |
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0:31.0 | Hello everyone and welcome back to part two of my interview with Jesse Stey. |
0:36.7 | For those of you who tuned into part one and I highly recommend you tune into part one, |
0:41.0 | Jesse talked about his ancestry in the church, being raised in the church, being a devout |
0:46.8 | member, a devout believer, orthodox, and being recruited by my brother, Joel DeLin, who |
0:54.7 | was CIO of the LDS Church to become a sort of a leader or even the head of their social |
1:02.4 | media initiatives, including Facebook and Twitter, the General Authority accounts for Facebook |
1:08.9 | and Twitter. |
1:10.4 | The Mormon campaign he was involved in that, just general social media efforts for the |
1:15.5 | church for about three years. |
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