meta_pixel
Tapesearch Logo
Log in
Online Marketing Made Easy with Amy Porterfield

#645: How To Message Your Digital Product Or Service To Instantly Sell

Online Marketing Made Easy with Amy Porterfield

Amy Porterfield

Entrepreneurship, Business, Marketing

4.94.9K Ratings

🗓️ 18 January 2024

⏱️ 42 minutes

🧾️ Download transcript

Summary

Simple strategies for writing irresistible copy that helps sell your product instantly. My friend, I know your goal as an online business owner is to attract as many people as you can to your life-changing product. And believe me, you can't do that without some killer copywriting skills – or the text and words that sell your product and inspire action. Having an incredible offer is fantastic, but selling it can be tricky if your audience isn’t drawn to your sales page. I've successfully launched Digital Course Academy so many times, but I continue to tweak my copy frameworks to get even better results than before! So, even if your product has been in the market for years, there's always room for adjustments to align with industry trends or the evolving needs of your audience. Today, I'm sharing some super easy strategies I've tried and tested to boost your messaging game and talk to your audience on a human level – without any of that fancy language and jargon no one understands. Whether you're writing emails, social media posts, or copy for your website and sales page, these tips will help you create content that people will love! In this episode, I share: 4:29: How to clearly define the problem your offer solves 6:21: Simple tips for writing personalized, intimate, and effective sales copy 12:12: A real life example of how to use a statistic in your messaging 16:46: The two frameworks my team uses to write copy in the right place at the right time 26:58: Why you should be testing and updating sales copy in real-time during launches 29:57: Tips and strategies for writing for social media and email Listen in and get ready to sell your product instantly with these impactful copywriting tips. Soon enough, you'll be a pro at writing content that your audience can't resist! Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

Transcript

Click on a timestamp to play from that location

0:00.0

Picture this, you created a digital course that quickly, simply, and totally solves a nagging issue your dream customer has long dealt with.

0:09.5

You have an automated system that attracts people dealing with said problem that

0:14.3

converts them into paying customers and you are serving people and earning an income

0:18.8

on autopilot. You spend your days how you want to because earning revenue genuinely has nothing to do with when or how much you work.

0:30.0

Did you hear that part? And you make money while you're at the park with your kids

0:34.1

or at the grocery store or on a run.

0:36.7

Okay, I'm bringing you back to reality now,

0:39.0

but only to tell you that this dreamy business model

0:42.2

has a name, and that name is Evergreen.

0:45.0

And I created a free resource called the Insider's Guide to going Evergreen

0:49.0

that will help you get started creating this type of automated revenue generating system from scratch.

0:55.8

From what software you'll need to setting up your sales page to an audio download that will

1:00.7

walk you through what content you should have ready, how to time your evergreen

1:05.1

launch, where live launching your course fits in, and more.

1:09.5

All of this is yours for free by going to Amy Porterfield.com forward slash evergrain that's Amy

1:15.2

Porterfield dot com forward slash evergreen people buy with their emotions but justify with their

1:25.0

reasoning. So your copy needs to address both of these phases

1:29.0

that your reader will experience as they engage with your promotional content.

1:33.4

I'm Amy Porterfield, ex-corpate girl turned CEO of a multi seven figure business.

1:40.4

But it wasn't all that long ago that I lacked the confidence, the budget, and the time to focus on growing my small but mighty business.

1:50.0

Fast forward past many failed attempts and lessons learned,

1:54.0

and you'll see the business I have today,

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Amy Porterfield, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Amy Porterfield and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.