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The James Altucher Show

624 - Building customer loyalty with principles! Bobby Hundreds

The James Altucher Show

James Altucher

Business, Education

4.6 • 2.7K Ratings

🗓️ 27 August 2020

⏱️ 71 minutes

🧾️ Download transcript

Summary

This episode, I have on Bobby Hundreds, Co-Founder of The Hundreds and bestselling author, "This Is Not a T-shirt" on, to talk about the principles of why the sub-cultures flourishes and it's attracted, teenagers and young adult. Those principles also can apply to different aspects of the business as well! I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast. Thanks so much for listening! If you like this episode, please subscribe to "The James Altucher Show" and rate and review wherever you get your podcasts: Apple Podcasts Stitcher iHeart Radio Spotify Follow me on Social Media: YouTube Twitter Facebook Linkedin ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

This isn't your average business podcast and he's not your average host.

0:06.8

This is the James Altiger Show.

0:12.8

Today on the James Altiger Show.

0:15.9

I was so excited to talk to Bobby Hundreds.

0:18.7

If you don't know who he is, he started the hundreds.com, which is, I would say, is one of

0:23.7

the, he might disagree, but I would say it's one of the premier and longest lasting

0:28.6

three-wear brands out there.

0:30.4

It's been around for 17 years.

0:32.4

Came out of the whole skateboarding, surfing, punk subculture in California in the O.O.

0:38.4

as he grew up in the 80s and 90s.

0:40.2

Our this company in 2003, he wrote a book, This Is Not A T-shirt, which is about the subculture.

0:46.2

Had to start a clothing line that's based on such an intense subculture.

0:50.6

Had to build a community around it, had to build a brand around it.

0:53.2

And so many of the principles that he discusses in the book and then on this podcast, apply

0:58.2

to everything in business.

1:00.6

It's so important.

1:02.3

The principles of why a subculture flourishes and is attractive to so many young people and

1:09.1

even adults, those principles are the same things that make people loyal to a brand or

1:14.8

a company or make a product exciting to have.

1:18.6

But listen to this podcast and see what a true artist has to say about business, subculture,

1:24.0

fashion, and what's happening next.

1:28.2

What are you going to have to do today?

...

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