620. "My jewelry business does well in-person, but I need help increasing my online sales- help!" | Coaching Session
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 12 September 2024
⏱️ 48 minutes
🔗️ Recording | iTunes | RSS
🧾️ Download transcript
Summary
Welcome back, product bosses! We have another incredible coaching session with Brian, the founder of The Freshwater Pearl Company, who sells versatile and “not your grandmother’s” pearl jewelry. If you’re struggling to make or scale your online sales and feel like everything you’re doing isn’t working, then you’re in the right place!
Brian has been in business for 3 years and while his business does well in-person (like many jewelry businesses since customers can try on or actually hold the product), he’s struggling to scale his online sales.
Together, we dive deep into why you need to know your numbers and how that plays a role in your email marketing and getting more customers, the key difference between selling in-store and online and how to create a seamless online shopping experience for your customers so they can buy!
Tune in as we figure out Brian’s next BEST step to start making more online sales and walk away with helpful tips you can implement in your business to start making the sales you want to be!
Resources:
- Learn more about Brian's business at The Freshwater Pearl Company (plus a percentage of every purchase goes towards helping those with cancer!)
- Guess what, Product Bosses: The investment into Multi-Stream Machine has officially dropped – for a limited time only! Find a community of like-minded entrepreneurs and take advantage of my do it yourself program to help you scale your business! Click here to learn more.
- Want a 1:1 Coaching Session with Jacqueine that could be featured on the podcast? Click here to apply to potentially have your session aired on the podcast.
- If you’re still interested in a coaching session but don’t want your session to be aired on the podcast you can click this link to access our NON-PODCAST 1:1 Coaching Sessions.!
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
Talking Too Loud
Listen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
Hubspot's Customer Platform
Grow better, faster with HubSpot’s all-in-one intuitive customer platform. Visit: hubspot.com to learn more!
Transcript
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| 0:00.0 | I've launched lots of products and that's something I've done in the last three years. |
| 0:04.2 | What I've not done a good job is is putting a plan together of how to promote it or design the site or the content |
| 0:11.2 | to promote it either. Hi, I'm Jacqueline Snyder, and this is the Product Boss podcast. |
| 0:20.0 | I've helped launch and grow thousands of product-based businesses, even one of my own. |
| 0:27.0 | And over the last 20 years, I've seen behind the scenes of businesses just like yours. |
| 0:32.0 | Whether they are makers, manufacturers, artists, or food |
| 0:35.2 | and beverage businesses, I have spent so many hours studying it all. I've discovered |
| 0:40.7 | what makes them successful, what mistakes they could have avoided, how did they turn |
| 0:45.2 | their ideas into a successful business, and what are the strategies that they have used to make |
| 0:50.4 | more sales and be discovered by more customers. |
| 0:53.4 | And this is what this show is all about. |
| 0:56.5 | Whether you're just starting out or you're looking to become a million dollar product |
| 0:59.8 | boss, I'm here to give you the permission to chase your dreams no matter how big or small. |
| 1:05.0 | All you need is the right mindset, a little current strategy and support and |
| 1:10.0 | you too can be the next million dollar product boss. Let's do this. |
| 1:19.5 | Hey, friend. |
| 1:20.6 | Welcome back to Product Boss to another awesome coaching session. |
| 1:24.7 | Now, I'm really excited about this episode because it's with Brian of the Freshwater |
| 1:29.0 | Pearl Company, and he is a multi-stream machine student. He has actually been coached by me. He actually invested into a coaching session |
| 1:36.9 | Just like the one you're gonna hear here where we coached a few months ago and we didn't air that episode |
| 1:41.9 | Because there was a lot of work that Brian wanted to do. |
| 1:44.1 | He wanted to get it implemented. And then through that implementation, |
... |
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