From Relay, this is Upgrade, episode 618.

Today's show is brought to you by FitBod, Delete Me, and Mercury Weather.

My name is Mike Hurley, and I'm joined by Jason Sinell.

Hi, Jason Snell.

Mike, it's June. It's June. That June. It's June. It's June. Huge. Huge. Huge month. Huge. Huge. Huge. Huge month. For us. Huge month for us. Huge month for us. Huge month for us. Huge month for us. We're talking about. We will get to it, but nothing can stop the flow of time on this show.

It is time for a snow talk question.

Cameron wrote in and said,

if Apple were to have a 50th anniversary video package at WWDC,

do you think it would feature more CEOs than just Steve Jobs and Tim Cook?

I have to stop you there just to say nothing can stop the flow of time, literally anywhere. I guess a black hole, like extreme speed. I guess, okay. And that's not getting in the way of the show. You can't stop the flow of time. You can slow it down, but you cannot ever stop it. You can only hope to contain it. Cameron, I don't think, okay, this is my take here, which is I don't think any kind of video package or montage at Apple is going to be focused on people. I think it's going to be focused on products. And so you might see, Steve, jobs in such a montage, maybe. But I don't think, I don't think that's the point of it. I think the point of it is going to be, would be the products more than it would be anything else. Yeah. Because I think that that's, and, and actually beyond that, I would say it would be the, the people using them. It would be like the customers. Um, that's the kind of story Apple likes to tell. Not, not, not, I think that's too self-centered for Apple's marketing to go into that, like a Doctor Who montage that shows the many CEOs

of regenerating into one.

I don't think... is marketing to go into that, like a Doctor Who montage that shows the many CEOs of regenerating

into one. I don't think that's going to happen. I picked this question for two reasons, though.

Like, I didn't think they would do this particular thing, but there were a couple of things that

I wanted to get your thoughts on. One, if they will do any Apple and 50 thing as part of this, I feel like that's

done. Like, I don't expect that. But then it was also like just this thought of like, no one mentions

the CEOs in the middle. Like they just never get mentioned. Like, people talk about Steve Jobs,

they talk about Tim Cook. The whole parade of people in the middle, it just never mentioned when like talking about the 50s stuff. It's like the start. It's, it's, it's all the others that came before Steve are kind of like prehistory at this point. Yeah. So that's right. That's right. Somebody, somebody's going to need to talk about those CEOs and explain who they were but it's not

going to be Apple's marketing at WWDC I'll tell you that but we might do it if you would like to

send in a question of your own please go to upgrade feedback.com and send in your own

snow talk question we've danced around it enough jason snow What are we up to over here, me and you?

Well, okay.

...