Today on Tacos Tuesday, we answer all of your PPC questions live, as well as talk about day parting, hourly bidding, what sellers can do to take advantage of AMC and how to optimize your ads for Q4. This and more.

How cool is that? Pretty cool, I think.

Hello everybody and welcome to another episode of the serious sellers podcast by Helium 10.

I am your host, Bradley Sutton, and this is the show.

That's completely BS-free, unscripted and unrehearsed, organic conversation about serious strategies

for serious sellers of any level in the e-commerce

world. And this episode is our monthly live Tacos Tuesday show where we talk about anything and

everything Amazon, Walmart, PPC and advertising related with different guests. And today's

host is going to be Shavali Patel. Shavali, take it away. I don't really want to waste any time.

I'm going to actually bring up Jocelyn and have her kind of share a little bit about her if you don't know her already. So with that, hi, Jocelyn. How are you? I'm great. How are you? Wonderful. Thank you so much for being on today. It's great to be here. This is my second Tacos Tuesday that I've joined. So some of you guys may recognize me, but others may not.

I'm an account director here at Packview, which is obviously the other side of Helium 10.

I focus on some of our largest enterprise brands covering Amazon and Omni retailers

and manage the full strategy across search DSP, as well as involvement in content, retail, et cetera,

everything that really goes into growing an enterprise business. So happy to be here.

So I guess we'll just kind of start off with talking a little bit about Q4. Then maybe we can

jump into some of those newer announcements from Accelerate or anything that you want to kind of dive

into. So with Q4 being here,

are there any sort of high level tips that you would want to make sure that our viewership really

knows about? Yeah, I mean, I think we've been in Q4 planning for a long time. Obviously, we had

prime big deal days last month. And then, of course, we have Cyber5 coming up next week. And so

there's been a lot of

planning going on i would say the best advice i can give is to really identify the goals for each of

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