615: Local Newsletters: $200k from 18k subscribers

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 27 June 2024

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

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Summary

Local newsletter business opportunities have always caught my eye as a side hustle enthusiast. I'm constantly on the lookout for ventures that are low overhead, scalable, and sellable. Newsletter businesses, with examples like The Hustle and Morning Brew, tick all these boxes, selling for impressive 8-figure exits. But Ryan Sneddon from Naptown Scoop has taken a unique approach to the newsletter business, focusing on his local hometown, Annapolis, Maryland. He has become a pillar of the community along the way while making $200k a year from 18k subscribers. Tune in to Episode 615 of the Side Hustle Show to learn: how Ryan grew his subscriber base how he monetizes the business the logistics of putting out high quality newsletter five days a week Full Show Notes: Local Newsletters: $200k from 18k subscribers Your Listener Bonus: 50+ Newsletter Niches New to the Show? Get your personalized money-making playlist here! Sponsors: Tailor Brands — Get 35% off LLC formation plans! Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! This is Small Business Podcast – Brought to you by Amazon, explore the stories of small business owners as they navigate their path to success! LinkedIn Sales Solutions – Try LinkedIn Sales Navigator free for 60 days!

Transcript

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0:00.0	200 grand a year from a local email newsletter.
0:03.7	What's up? What's up? Nick Loper here.
0:05.2	Welcome to the Side Hustle Show, part of the entrepreneur podcast network.
0:09.0	It's the Business Podcast. You can actually apply. Lots to love about starting a newsletter business. Low overhead,
0:15.9	scalable, sellable, like the Hustle, Morning Brew, both selling for eight figure exits.
0:20.9	Now today's guest has a unique take on a newsletter business
0:24.3	focusing on his hometown, Annapolis, Maryland, becoming a pillar of the
0:29.0	community along the way and making great money at the same time from naptown scoop
0:34.0	at com Ryan Stedden welcome to the side hustle show
0:37.7	thanks Nick that was a fantastic intro definitely make me sound more impressive than I am
0:42.3	it get people pumped up because stick around.
0:44.0	You're going to learn how Ryan grew his subscriber base to roughly half the town's population,
0:49.0	huge, how he monetizes the business and the logistics of putting out a high quality
0:54.7	newsletter five days a week. Now your listener only bonus for this week is my big list of
0:59.0	75 newsletter niches thinking beyond just local newsletter strategy but how you can apply some of
1:05.3	Ryan's strategies to a newsletter side hustle of your own. You could download that for free at the show
1:10.2	notes for this episode. The easiest way to get there is just follow the
1:14.5	link in the episode description. I'll get you right over there. Now Ryan you had this
1:18.3	kind of fun celebrity moment showing up to a local charity event and it starts to hit you because people keep
1:24.3	asking for selfies. You tell me about that? Yeah, so it was June 2021. I went to a
1:30.6	local event run by our Rotaract Club, which is like the Rotary, but for younger people.
1:37.1	We probably had six or seven thousand Instagram followers at this point, probably a similar number of newsletter
	...

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