608. “My business is growing, but I’m very reactive and I don’t know how to break through that.” | Coaching Session
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 1 August 2024
⏱️ 55 minutes
🧾️ Download transcript
Summary
Listen up, product bosses! I’m back with another exciting coaching session for you today with Bethanne of the Mighty XO, who makes and sells topical magnesium products for women to help them sleep better, stress less and feel like the best version of themselves! If you’ve been struggling with figuring out how to stop thinking like someone who is in the corporate world and instead shift your mindset to being the boss of your business, then you’re in the right place!
Bethanne has been doing her business full time for the past four years and is realizing that she wants to grow her business, but she’s scared because she has limited time and she feels like she’s always too reactive which is starting to cause issues as the volume of her orders go up. She wants to keep scaling her business, but she’s not sure how to break through being so reactive or even what her next steps are.
Together, we dive deep into hiring and why you may need to, even if you feel like you can’t afford it, the importance of shifting your mindset from thinking like a person working in the corporate world who reacts to everything to really stepping into the boss of your business and being proactive, and why knowing which products your customers are buying will help you create irresistible offers for both new and existing customers.
Tune in as we discover Bethanne’s next BEST steps to take to start creating a plan that will allow her to continue successfully growing her business and making the most of the time she does have, while being a single mom to a preschooler!
Resources:
- Learn more about Bethanne’s product at the Mighty XO
- Follow Bethanne’s business journey on Instagram
- Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcasts
Hubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for free
Transcript
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| 0:00.0 | not being so reactive in my business. I'm reactive to everything, trying to juggle everything, taking care of everything in my personal life, and then taking care of everything here. I'm the only one doing it. And for the longest time, reactive was okay because I didn't have this kind of |
| 0:14.3 | volume of orders. They come in and I'm like okay I have orders I have to ship I have to pack |
| 0:19.2 | I have to make and just because I can multitask it's literally not productive. |
| 0:23.3 | Hi, I'm Dachlan Snyder and this is the Product Boss podcast. |
| 0:30.6 | I've helped launch and grow thousands of product-based businesses, even one of my own. |
| 0:36.0 | And over the last 20 years, I've seen behind the scenes of businesses just like yours. |
| 0:41.2 | Whether they are makers, manufacturers, artists, or food and beverage businesses, |
| 0:45.5 | I have spent so many hours studying it all. I've discovered what makes them successful. |
| 0:51.3 | What mistakes they could have avoided? how did they turn their ideas into a successful business, |
| 0:56.4 | and what are the strategies that they have used to make more sales and be discovered by more customers. |
| 1:02.3 | And this is what this show is all about. |
| 1:05.0 | Whether you're just starting out or you're looking to become a million dollar product |
| 1:08.7 | boss, I'm here to give you the permission to chase your dreams, |
| 1:12.1 | no matter how big or small. |
| 1:14.6 | All you need is the right mindset, |
| 1:16.6 | a little courage, strategy, and support, |
| 1:19.2 | and you too can be the next million dollar product boss. Let's do this. |
| 1:28.1 | Welcome back product boss. We have another awesome coaching session for you today. |
| 1:32.0 | I love that you are loving these |
| 1:33.7 | episodes so much. I love coaching. You know this about me and my entire life's |
| 1:38.9 | purpose is to help as many small business owners, |
| 1:42.6 | especially women business owners, really figure out |
... |
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