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Main Street Business

#605 The 8-Step Strategic Plan Every Entrepreneur Needs for 2026

Main Street Business

Mark J Kohler and Mat Sorensen

Tax Reform, Entrepreneurship, Business, Irs Updates, Tax Tips, Legal Compliance, Business Structure, Tax Prep, Accounting, Tax Strategies, Management, Financial Reporting, Estate Planning

2.4584 Ratings

🗓️ 9 January 2026

⏱️ 27 minutes

🧾️ Download transcript

Summary

Most entrepreneurs set goals every year… and most of them fail to follow through. In this episode of the Main Street Business Podcast, Mark J. Kohler and Mat Sorensen break down their proven, real-world process for building a strategic plan that actually works in 2026 and beyond. You’ll learn how to think long-term without burning out short-term, why writing your plan down is non-negotiable, and how to reverse-engineer a 10-year vision into realistic one-year action steps. Mark and Mat walk t...

Transcript

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0:00.0

We underestimate what we can do in 10 years and overestimate what we can do in one year.

0:05.5

We need you to think big here.

0:07.0

I'm like, oh, you're in debt up to your eyeballs.

0:09.5

Your goals can still be 10 rentals in 10 years.

0:12.4

But this year, we're going to take one step back financially and get healthy.

0:15.8

Did I fire that cousin of mine or the brother-in-law that sucks?

0:18.9

Now, the opposite of a smart goal would be, I want to have a bunch of rentals in 10 years. What the hell is that mean? It is understated

0:24.4

how important is you share this plan with your spouse. And if you've been married more than two

0:28.8

minutes, you've done this wrong.

0:36.6

Welcome to the Main Street Business Podcast.

0:38.2

My name is Mark Kohler, and I'm here with the amazing Matt Sorensen.

0:41.9

And happy new year.

0:44.3

We are so excited to be here with you on our inaugural podcast for 2026.

0:51.5

And this is our annual strategic planning podcast where we get to remind ourselves

0:57.1

and encourage you on how to do a strategic plan. Matt and I even have our strategic planning

1:03.5

session scheduled to go away for a day and get ours nailed down as business partners. So we are

1:10.7

excited to be here with you. This is an

1:12.1

awesome freaking topic. Yeah. In other words, we're in the midst of this right now ourselves

1:16.6

with our own businesses. We have multiple businesses that we create separate strategic plans for.

1:22.7

It's frankly our most favorite time of the year. We love talking about it, making plans. And we're going to talk

1:29.3

about also after you've made the plans, what to be doing as well, because it's not just about

1:34.2

crafting some great plan. You actually got to execute on it and do it and have some accountability.

...

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