After Lisa Blunt met her husband Rick, she started working at his family's restaurant.

And it wasn't just any restaurant.

Antoine's is the oldest family-run restaurant in America,

where also the oldest restaurant in New Orleans.

Blunt is now the director of marketing and PR

at Antoine's restaurant and her husband is CEO.

Antoine's has been serving food for more than 180 years.

When Blunt joined a team in 2013, she found that some aspects of the business were a little behind the times, like the reservation system.

Right after I had met my husband, we were on a trip in Florida and he said,

hey, where are we going to go to dinner?

And I said, oh, I made reservations at this restaurant.

And he goes, well, when did you do that?

I go, open table.

You know, don't you know about open table?

And he's like, oh, they always talked to us but it just

doesn't work for us and I'm like well you better figure that out because we

need to do that.

They did figure it out and pretty soon they saw results.

Within six months we had 25% more reservations and that was what we call butts and seats.

More butts and seats is the goal for every restaurant.

It's an industry where 80% of businesses fail within five years of opening.

So attracting more customers can mean the difference between staying operational and closing

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