4.6 • 1.9K Ratings
🗓️ 1 January 2022
⏱️ 47 minutes
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0:00.0 | My guest today is Richard Thaler. |
0:08.0 | He's one of the true pioneers in the field of behavioral economics, which integrates |
0:11.9 | psychology and economics. |
0:13.8 | He's a co-author of the book Nudge, the final edition, a recent update to the 2008 |
0:18.6 | blockbuster bestseller, and he's won the Nobel Prize in economics. |
0:22.4 | But he's different from the other Nobel Prize winners I know, in two important dimensions. |
0:28.0 | First, he is a healthy dose of common sense to go with his brilliance. |
0:32.6 | And second, he actually has a sense of humor. |
0:36.8 | If you've seen the movie, you'll remember the scene, and you'll be surprised to learn |
0:41.1 | that I was in it. |
0:48.1 | Welcome to People I Mostly Admire with Steve Levin. |
0:52.2 | People I Mostly Admire is Ad Week's best interview podcast of 2021. |
0:59.7 | I first got to know Richard Thaler, roughly 15 years ago, when he and another professor |
1:04.9 | at the Chicago Boost School of Business, Gene Phama, invited me for a round of golf. |
1:09.5 | Little did I know at the time that how would become the black sheep of the threesome, |
1:14.4 | the only one not to win a Nobel Prize. |
1:17.6 | If since become friends, and when I'm in need of a creative idea to solve a tough problem, |
1:22.4 | Richard is always on the short list of people I look to for help. |
1:26.2 | He's more or less a dream guest for me. |
1:28.8 | He's smart, he's well known, he loves to talk, and he and I disagree on many topics. |
1:35.6 | So I suspect some sparks will fly. |
1:44.5 | You've pioneered a field that everyone initially thought was silly, but now it's highly |
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