58: Entrepreneurship & Marketing with Erika Montgomery
The How of Business - How to start, run, grow and exit a small business.
Henry Lopez, Levante Business Group
4.7 • 522 Ratings
🗓️ 28 November 2016
⏱️ 47 minutes
🧾️ Download transcript
Summary
From broadcasting to starting her own public relations & marketing firm for small businesses. Erika Taylor Montgomery shares her entrepreneurial journey and valuable tips & advice on public relations, social media, blogging, and on-line marketing for small business owners. In 2005 she launched Three Girls Media, a marketing agency specializing in working with small and emerging companies. Erika is an entrepreneur, speaker, author, and small business marketing expert.
This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
Transcript
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| 0:00.0 | Welcome to the How of Business with David Begin and Henry Lopez, the podcast that offers practical advice and tips on how to run and grow your small business. |
| 0:10.3 | The How of Business helps aspiring entrepreneurs and small business owners achieve their definition of success and overcome challenges that get in their way. |
| 0:18.6 | This podcast series focuses on the everyday common business issues, |
| 0:22.6 | challenges, and opportunities that face the small business owner. So here now are your hosts of |
| 0:27.7 | the how of business, David and Henry. Welcome to this episode of the how of business. This is |
| 0:36.3 | Henry Lopez. And I have a guest with me today. |
| 0:39.2 | Erica Taylor Montgomery. Welcome, Erica. Thanks so much for having me, Henry. |
| 0:43.6 | Let me give you a background on Erica here briefly and then we'll have her add to this bio. |
| 0:49.6 | Erica is the CEO, chief publicist and founder of Three Girls Media Incorporated. |
| 0:56.9 | Erica enjoyed an 18-year broadcasting career in the San Francisco Bay Area before transitioning |
| 1:02.5 | to public relations. |
| 1:04.4 | In 2005, she launched Three Girls Media Incorporated, and they are a public relations and social |
| 1:10.6 | media marketing agency specializing |
| 1:12.7 | in working with small and emerging companies. And we're going to talk about that, especially |
| 1:16.9 | this topic of public relations for small business owners. She's also a speaker and the co-offer |
| 1:23.7 | of the bestselling book, The Spirit of Silicon Valley Journeys and Transformations Beyond Technology, and the author of the bestselling book, The Spirit of Silicon Valley, Journeys and Transformations Beyond |
| 1:29.8 | Technology, and the author of the fourth coming book, or is it out yet, the PR for the 21st |
| 1:36.0 | century? Not quite yet. It's going to be out this fall. Wonderful. So by the time this show |
| 1:40.7 | episodes, it might be live. If not not then definitely check back with her or on our |
| 1:45.2 | show notes page but the book is going to be called PR for the 21st century a step-by-step |
| 1:50.9 | guide for small business nonprofits and entrepreneurs so we are excited to have erika on the show |
| 1:56.5 | erika once again welcome and please add to that intro and tell us about what you're doing these days. |
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