So many Amazon sellers don't treat their Amazon businesses like a real business.

So we brought on somebody today who's an expert in this, and she's helped countless number of businesses really scale up.

And there's going to be great points that you're going to be able to glean from this as well.

How cool is that?

Pretty cool, I think. What was your gross sales yesterday, last week, last year?

More importantly, what are your profits after all your cost of selling on Amazon?

Did you pay any storage charges to Amazon? How much did you spend

on PPC? Find out these key metrics and more by using the Helium 10 tool, Profits. For more

information, go to H10.me.4. Profits. Hello, everybody. Welcome to another episode of the

Serious Sellers podcast by Helium 10. I'm your host, Bradley Sutton, and episode of the serious sellers podcast by Healing Ten.

I'm your host, Bradley Sutton, and this is the show. That's a completely BS-free, unscripted, and

unrehearsed, organic conversation about serious strategies for serious sellers of any level in the e-commerce

world. And I'm still here recording in Spain, Madrid, Spain. I'm here at the Avosk office.

And we are here with somebody who has not been on the podcast in like two, maybe even three years.

Over three years.

Over three years. you. I'm doing just Ducky. I recorded Leo earlier today, but he did his presentation already, so I was able to ask him some stuff on it, but I don't know what you're going to talk about yet. So I'll ask you that in a little bit, but since it's been so long since you've been on the podcast, what in the world have you been up to? I think the last time I was on, I was running an Amazon on brand management agency. And so that was the first one that I was running at the time.

And after that, we merged slash sold to a larger agency

where I was ahead of operations as well. We had about 100 clients, about 90-ish employees. So really kind of

scaled up, which turns out that's kind of my forte. And I was there for a little while. And then I left. And apparently I just can't get enough of the agency world. So for the last about two and a half years, I've been running, um, what's my new agency, the C-O-O-integrator. And so I am a fractional chief operating officer. So it's that second in command. It's the one that says, okay, here's the big vision of what the visionary wants, the CEO wants, and okay, now how do we turn

that into tactical strategies that we can, you know, implement and, you know, get everybody

rowing in the same direction for. So I do that. Hold on. So you're the CEO of this company or

you're like a CEO of many companies? I'm the CEO of my company, my agency, but I play the role of the C.O, which actually quite works for me because I'm a good blend of both the visionary and also the integrator. I like taking the really big concepts. That's a lot of fun for me, but I need to distill it down and make it very practical, set some goals around it. And I use a lot of my business strategies to make sure everything gets executed. So it's both. Went out to dinner last night. And I remember you, Vincenzo was there and you found out he worked at a PPC agency. And you're like, oh, man, a couple years ago, I did, I looked into like 25 PPC agencies, was it?

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