Coming up next on the Jordan Harbinger Show.

And we realize what if we sold collectible breakfast cereal?

Probably after midnight, we're fairly desperate,

tens of thousand dollars in credit card debt,

the desperation creates creativity.

And there was a lot of Barack Obama theme,

member Belia. We're going to get on this trend.

We call General Mills, we say we've got this incredible idea

for John McCain, Barack Obama theme cereal.

And like all of a sudden I hear the dial tone, like it's not working.

My co-founder Joe finds an alumni my college

who's got a small print shop.

He doesn't even make cereal boxes, but he does like oversized prints.

He made up selling over 30,000 dollars cereal boxes.

And that's actually how we fund to the company.

We actually fund to the company selling collectible breakfast cereal.

At that point we said we're basically cereal entrepreneurs.

Welcome to the show. I'm Jordan Harbinger.

On the Jordan Harbinger Show, we decode the stories,

secrets and skills are the world's most fascinating people.

We have in-depth conversations with people at the top of their game.

Astronauts, entrepreneurs, spies and psychologists,

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