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The Product Boss Podcast

565. Answering Your Burning Social Media Questions with Linda Fruits of Fruits of Motherhood

The Product Boss Podcast

Jacqueline Snyder

Marketing, Entrepreneurship, Business

4.8912 Ratings

🗓️ 4 March 2024

⏱️ 22 minutes

🧾️ Download transcript

Summary

By popular demand: An episode all about how to use social media for your product-based business. I’ve brought Linda Fruits, of Fruits of Motherhood, to the show to give us real, no-fluff answers about what works.

Linda, who is a successful Instagram influencer, answers questions about repurposing content, virality vs. community building, and the balance between product-related posts and brand-building posts. And, yes there are different answers based on if you’re an online seller or brick-and-mortar, and whether you’re just starting your social media channels or if you already have a healthy following.

Tune it to hear from a woman who knows the social media game, and knows how to crush it.

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DTC Pod

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HubSpot

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HubSpot 2024

Transcript

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0:00.0

Obviously if you're putting out quality content and stuff is going viral for you then just keep doing what's working.

0:10.0

Hi, I'm Jacqueline Snyder and this is the Product Boss Podcast.

0:14.2

I've helped launch and grow thousands of product-based businesses,

0:17.8

even one of my own.

0:19.4

And over the last 20 years, I've seen behind the scenes

0:22.3

of businesses just like yours.

0:24.0

Whether they are makers, manufacturers, artists, or food and beverage businesses,

0:28.0

I have spent so many hours studying it all.

0:32.0

I've discovered what makes them successful. What are mistakes

0:35.2

they could avoid? How did they turn an idea into successful business and what

0:39.9

are strategies they have used to make more sales and be discovered by more customers.

0:45.4

This is what this show is all about.

0:47.9

Whether you're just starting out or you're looking to become a million dollar product

0:51.0

boss, I'm here to give you the permission to chase your dreams, no matter how big or small.

0:57.0

All you need is the right mindset, a little courage, strategy, and support, and

1:01.6

and you too can be the next million dollar product boss. Let's do this.

1:08.5

Hey product boss starting your own business let alone a product-based one,

1:12.7

can be so tough, especially if you're struggling

1:15.4

with where to start or figuring out

1:17.5

how to reach your goals.

1:19.5

I know.

1:20.0

I say it all the time, but that's exactly

...

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