#56 - The Order of Importance for Your Product Listing
Built by Business: Amazon FBA, E-Commerce, Brand Building
Andy Isom | Amazon FBA Seller & Agency Founder
4.9 • 816 Ratings
🗓️ 2 June 2021
⏱️ 32 minutes
🧾️ Download transcript
Summary
In this episode, we'll break down your product listing and the order of importance between the Title, description, and photos. We'll talk in-depth about best practices for each as well as some of Amazon's rules and requirements for your product listing.
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Transcript
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| 0:00.0 | The top three core aspects of your product listing are number one, your photos, number two, your title, and then number three your description. |
| 0:08.0 | You shouldn't use any words that are subjective for being like the best. |
| 0:12.0 | Don't use words like perfect, top seller, number one rated, like don't use any sort of terms like that. |
| 0:20.0 | Amazon is not Shopify. |
| 0:22.8 | Amazon is not your boutiquey website. |
| 0:25.1 | And I've seen people make this mistake. |
| 0:30.9 | What's up, guys? |
| 0:33.8 | You're listening to another episode of Selling on Amazon with Andy Isom. In this |
| 0:38.1 | episode, we're going to talk about the order of importance for your product listing. This comes from |
| 0:43.5 | lesson number 37 from my ebook, 67 lessons learned in our first year selling on Amazon. I've got |
| 0:51.9 | links to that right below in the show notes of this episode. |
| 0:54.9 | If you're not already a member of my coaching program, I'd encourage you to go to my website, |
| 0:59.5 | Andy Isomcoaching.com, to check out some of the different coaching packages that we offer. |
| 1:04.9 | We've coached over 30 people now through the Amazon program to help them launch their business, launch their |
| 1:11.8 | brands. It's been awesome so far. I've really enjoyed it personally. I know I've gotten some great |
| 1:17.2 | feedback from my students. So if you're the type of person that wants them help, you're serious |
| 1:21.8 | about this. You really want to make this happen for yourself of starting your own business, |
| 1:26.1 | working towards becoming your own boss, |
| 1:27.9 | living life on your own terms, then go ahead and check that out. You can submit an application |
| 1:31.6 | to join our program when enrollment opens, and you can submit an application for a free |
| 1:36.8 | discovery call to talk more about it with our team. But let's jump in right to the episode today. |
| 1:42.5 | Again, the order of importance for your product |
... |
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