Welcome to the Huntback Country podcast. This is episode number 544, and our guest is Heidi from Nickwax.

And in today's episode, we talk mostly about gear care, but also dive into some related topics such as changes in DWR with PFAS regulations and more.

I will say that for myself and I know for Steve, we've been quite guilty of not taking care

of our gear well to get the most life and performance out of that gear.

This includes things like apparel, sleep systems, shelters, and more.

And so I was really curious to learn from Heidi.

She obviously represents Nick Wax, which offers all kinds of gear care products. And we do talk about the different products they offer and how they apply.

But more than the product itself, you'll learn some foundational elements about gear care and things to do and not do if you want to get the most out of your gear and apparel.

If you are enjoying the show, it does help us if you can leave a rating or review in your

podcast app. Hit pause and do that now if you can, or even to share

the show directly with a friend that may benefit from this one. And as always, if you guys

have any questions, comments or feedback from us, send an email directly to podcast at exomontgear.com.

It'd be great to hear from you. Right now, let's dive into this conversation with

Heidi. Well, Heidi, welcome to the podcast. Excited to chat with you today. Let's kick it off

with a brief intro, background, who you are, what you do with Nick with nick wax that type of thing yes so uh i

work for nick wax as VP marketing I've been with the company 16 years now um and I really have

been here that long because I believe in the product and the mission of the company. I have a grown up within the outdoor industry.

I backpacked a lot as a kid with my family.

Our whole motto was, you know,

make your everyday life seem like a vacation.

So a lot of grueling backpacks up in the White Mountains in New Hampshire.

Since then, I've worked at an outdoor adventure center doing some rock climbing,

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