#536: 2 Million Followers in 2 Years: The Power of Video to Explode your Brand with Shadè Zahrai

The Amy Porterfield Show

Amy Porterfield

Entrepreneurship, Business, Marketing

4.9 • 5K Ratings

🗓️ 19 January 2023

⏱️ 55 minutes

🔗️ Recording | iTunes | RSS

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Summary

Tangible, actionable strategies to grow your business through video If you’ve been with me for a while, you know that doing videos on social media has always been a bit of a challenge for me. I get a little bit self-conscious and let’s just say being a perfectionist doesn’t help either. But here’s the thing. I know that harnessing the power of video can literally make your business -- and your social media following -- explode (in the best way possible). My guest in this episode, Shadè Zahrai, knows this all too well. As principal and director of Influenceo Global – a positive-leadership consultancy – Shadè consults, trains, and coaches leaders and teams from startups to Fortune-500s. When the pandemic hit, Shadè had to get scrappy. She started experimenting with videos on social media, and even though she didn’t love being on camera at first, she started seeing a lot of traction. And when I say traction, I mean she gained 2 million followers. Yes, two million. She took her business global, started securing Fortune 500 clients, and the rest is history. In this episode, Shadè shares the steps she took to get there, including: Tangible, actionable strategies to grow your business through video How you can use the “5 C’s” to leverage social media and video Tips for making your videos pop and gain traction 3 mind pits you should be aware of and tangible ways to overcome them This is an action-packed episode, so buckle up! Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Transcript

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0:00.0	If you've ever written off starting a side hustle for any reason, I'm talking to you.
0:06.1	Why?
0:07.1	Because when it comes to starting a side hustle, it's easy to get stuck wondering, what if?
0:11.8	What if I'm not ready?
0:12.8	What if I can't do this?
0:14.0	What if I have no time?
0:15.6	And the list goes on.
0:17.4	The worst part of these, what ifs?
0:19.4	They tend to prevent you from testing the waters, which means you never get an answer
0:23.5	to the question of whether a side hustle is really the right move to help you create
0:28.1	the lifestyle you've always wanted.
0:30.8	If you've ever found yourself in any of those what if thought patterns, I created this brand
0:35.7	new masterclass for you.
0:37.1	It's called the side hustle success path.
0:39.9	Five signs you're ready to start a side hustle for more flexibility, financial freedom, and
0:46.0	fun, even if you're short on time or have no idea where to start.
0:50.6	So my goal with this is to give you honest answers to your biggest side hustle questions.
0:55.2	So you can get clear on whether a side hustle will give you the stability, the backup plan,
1:00.4	or even form part of your exit strategy to leave your nine to five behind.
1:05.6	Because one thing's for sure, a side hustle can have some pretty incredible rewards, from
1:11.4	creating more room to breathe when it comes to your finances, to diversifying your sources
1:16.5	of income, to learning new things and getting paid to do something you enjoy on your terms.
	...

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