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The dose is everything

#528 - The Future of The Fitness Industry After Covid-19

The dose is everything

Ben Coomber

Science, Education, Health & Fitness, Self-improvement

4.81.2K Ratings

🗓️ 11 May 2020

⏱️ 64 minutes

🧾️ Download transcript

Summary

The future of fitness right now is looking bleak, gyms are still closed, coaches are doing the best they can training clients online, but there is a complete unknown what fitness will look like post lockdown. Especially as other countries like China have closed their gyms again in fear of a 2nd wave, and many countries in Europe lifting lockdown slowly have kept gyms closed. So what can we do, what might the future of fitness be? How do we as coaches keep our jobs?

In this podcast I discuss the future, what trends I have observed and studied, what other countries are doing, what we as fitness professionals could do, what opportunities there will be, what future skills coaches might need, how roles might change, how gyms might change, and essentially how we need to adapt for the future, with us essentially having a Plan A, B, C and D.

Enjoy, and I hope this gives some honest and realistic, but optimistic inspiration to the coaches out there in the fitness and health industry.

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Check Ben out on Instagram @bencoomber

Transcript

Click on a timestamp to play from that location

0:00.0

Hey everyone Benkupor Radio how an earth are you doing got a little bonus for you today so

0:05.4

when COVID-19 started I started a Facebook group called the coronavirus PT Strategy Group.

0:14.0

And the aim of that group was to enable and empower

0:17.8

personal trainers that had been affected,

0:19.7

and gym owners, been affected by COVID-19 with the gymms closing, all that kind of stuff, and I basically

0:24.8

wanted to quickly bring a group together and say, hey, I think I've got some sage advice.

0:29.2

This is what I would do and this is how I would do it.

0:32.0

It helped loads of people. It more than anything gave people the

0:36.5

confidence and reduced anxiety and gave people a place of support because there was a lot of

0:41.9

people at that point trying to sell people things,

0:44.3

you know, get on board my business program and all this kind of stuff.

0:47.8

And all we needed was a real simple approach to kind of getting online and getting our clients happy because ultimately a big part of the fitness

0:55.6

industry could be affected as a result of COVID-19 and I wanted to help save that because the fitness

1:00.7

industry is a place I love. It changed my life and I wanted to help it live on.

1:06.2

So a couple of weeks into that, about a month into that,

1:09.6

I did a webinar.

1:11.7

I've been sitting, watching, kind of seeing what's happening with the

1:15.2

fitness industry you know we're all postulating about what the future might be.

1:19.2

So I did a big webinar and this is the audio from the webinar so you're not going to get the

1:24.9

slides you're not going to get the video but you're going to get you know 80% of the feel

1:29.7

for this and I know that some people like audio learning and they don't want to sit down and

1:34.4

watch a webinar and all that kind of stuff.

...

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