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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#526: Building extraordinary teams with Martin Gonzalez, Google

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand

Business, Marketing

4.9113 Ratings

🗓️ 22 May 2024

⏱️ 27 minutes

🧾️ Download transcript

Summary

We talk a lot on this show about how it takes people, process, data, and platforms working well together to make a successful company. 

Today we’re going to talk about the critical principles needed to effectively build an extraordinary team to help achieve your goals, whether you are an enterprise organization or a startup.

To help me discuss this topic, I’d like to welcome Martin Gonzalez, Principle: org, talent, leadership development for AI research, Tech & Society, Core Engineering at Google and Co-author of The Bonfire Moment. 

Resources

Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv

Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show

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Transcript

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0:00.0

The Agile Brand.

0:02.0

Welcome to season six of the Agile Brand, where we discuss marketing technology and customer experience trends, insights, and ideas with enterprise and technology platform leaders.

0:18.0

We focus on the people, processes, data, and platforms that make brands successful, scalable, customer-focused and

0:25.0

sustainable. This is what makes an agile brand. I'm your host, Greg Kielstrom,

0:29.5

advising Fortune 1000 brands on Martek, marketing operations, and CX, best-selling author and speaker.

0:36.2

The Agile Brand Podcast is brought to you by Tech Systems, an industry leader in full-stack technology

0:41.4

services, talent services, and real world application.

0:45.0

For more information go to teek systems.com.

0:49.0

Before we get started, I wanted to let you know that my latest book,

0:52.8

Priority is Action, Seven Principles for Better Strategies, Decisions,

0:56.4

and Outcomes is now available.

0:58.4

In it, I give ideas and insights for leaders and teams that need to make meaningful progress on their priorities.

1:04.0

After all, our priorities are what we do, not what we say we'd like to do.

1:08.0

You can find priorities action on Amazon or learn more on my website, Greg Kilstrom.com.

1:13.0

Now let's get on to the show.

1:15.0

We talk a lot on this show about how a successful company requires people, processes, data, and platforms in order to work well together.

1:24.8

Today we're going to talk about the critical principles needed to effectively build an extraordinary team that will help you achieve your goals,

1:32.0

whether you're an enterprise organization or a startup.

1:35.0

Tell me to discuss this topic, I'd like to welcome Martin Gonzalez, principal

1:39.4

org talent leadership development for AI research, tech and Society, Core Engineering at Google and co-author of The Bonfire Moment.

1:47.0

Martin, welcome to the show.

1:49.0

Thanks for having me, Greg.

...

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