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The Product Boss with Jacqueline Snyder

519. “People kept telling us to add other products, but it wasn’t working” | Coaching Session with Jacqueline Snyder

The Product Boss with Jacqueline Snyder

Jacqueline Snyder

Business, Marketing, Entrepreneurship

4.8961 Ratings

🗓️ 23 October 2023

⏱️ 64 minutes

🧾️ Download transcript

Summary

Jacqueline sits down with an Inner Circle Mastermind Member, Miriam Wiggins, and her partner, Michael Wiggins, for a personalized strategy session. They’re the creative minds behind Scrubmates, a unique product aimed at medical professionals. With a distinctive product that has captivated a well-defined audience, they’re on a mission to expand their horizon. Currently, they are pocketing an average monthly revenue of around $1,000 and are eyeing that lofty $50,000 a year milestone.

In this riveting discussion, we'll navigate through the nuances of tweaking their website for better conversions, identifying the most promising sales channel for an upward trajectory, and brainstorming on strategies to enhance product visibility and present it to their dream customers. It’s a journey from where they are to where they aspire to be, and there's a trove of actionable insights waiting for you too. So without further ado, let’s dive into this enlightening strategy session.

If you're a product boss making over $100k you might be a great fit for the inner circle mastermind. To learn more and get on the waitlist go to: theproductboss.com/mastermind

Resources:

  • Visit wearscrubmates.com to learn more about Miriam’s unique product!
  • Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!
  • Introducing our new Podcast Strategy Sessions with Jacqueline! This is your chance to not only be featured on our podcast, with over 100,000 downloads a month but also to receive personalized 1-on-1 coaching. Apply today at theproductboss.com/strategy. Spaces are limited, so don't wait!


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Transcript

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0:00.0

We had the launch party in March, we got really good feedback.

0:03.3

Then we started getting people like saying, oh,

0:05.6

and you should add this and you should do that.

0:08.0

And you should, and we're like all confused.

0:10.4

And then I came across your boot camp advertisement on Instagram.

0:15.0

So I listened to like the three day bestseller secrets.

0:20.0

And so I'm like, no, Mike, they're saying, like,

0:22.6

we need a niche down, one product,

0:25.6

we can't add all the products to sell more.

0:27.9

So we realized quickly that we had no idea like what we were kind of getting ourselves into.

0:39.0

Welcome to the Product Boss Podcast where we're dedicated to helping product-based

0:43.6

business owners turn into revenue-generating successful happy product bosses.

0:47.6

I'm Jacqueline Snyder and I'm Meena Kuno-Sietep Together through digital courses, coaching, and masterminds, we've helped

0:55.4

over 50,000 students from startup to multi-million dollar businesses scale their sales

1:01.8

while blending in their dream life.

1:04.0

It gets lonely out there in the product business world.

1:07.0

We fully believe a business shouldn't be built alone.

1:10.0

There's room at the top for all of us.

1:12.0

So let's get scrappy and creative to get there's room at the top for all of us.

1:12.8

So let's get scrappy and creative together,

1:15.2

product boss, to be profitable, make more sales,

1:18.4

and grow your visibility.

...

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