#519 - Gad Saad

The Joe Rogan Experience

Joe Rogan

Comedy

4.5 • 245.7K Ratings

🗓️ 7 July 2014

⏱️ 168 minutes

🔗️ Recording | iTunes | RSS

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Summary

Gad Saad is Professor of Marketing & Concordia University Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption and author of "The Evolutionary Bases of Consumption" and "The Consuming Instinct" Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	The Joe Rogan, experience.
0:05.0	Train by day, Joe Rogan, all day.
0:09.0	We have, is it, is it okay to call you the Gadfather?
0:15.0	Please do.
0:17.0	The Gadfather is here, ladies and gentlemen, and this is in reference to a music video that you were a part of.
0:24.8	GAD, how do I say your last name?
0:26.8	SAD. Just SOT.
0:28.3	That's fine.
0:29.3	It's two A's.
0:30.5	It gets tricky when it's two A's.
0:32.0	Because it's the guttural sound from Arabic.
0:34.0	Oh, how would you say it?
0:35.0	Saad.
0:36.0	But since most Westerners couldn't pronounce that, you just do a double A.
0:40.0	Oh, that's got to be annoying.
0:42.0	That's what this weird, like we gentrify everything.
0:45.2	There you go. We smush everything down and you are, you're an expert in evolutionary psychology and in this is where it's really
0:55.2	fascinating
0:56.2	evolutionary psychology and its effect on consumerism right so I basically apply evolutionary psychology to understand our
1:04.8	consummatory nature. What are the biological forces that can
1:08.0	compel us to be the consumers that we are? But I define consumption very broadly.
1:11.7	It's not just consuming Coca-Cola, but we consume friendships, we consume religion, we consume marriages.
	...

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