515. How to Copy Our Guest Marketing Emails (and Actually Hit Send)
Thanks For Visiting
Airbnb Superhosts Annette Grant & Sarah Karakaian
4.9 • 589 Ratings
🗓️ 13 November 2025
⏱️ 24 minutes
🧾️ Download transcript
Summary
If you’ve been collecting guest emails for years but never actually sent one—this episode is for you.
Sarah and Annette are walking you through five repeatable guest email ideas to help you stay connected with past guests, strengthen loyalty, and drive more direct bookings—all without sounding pushy or salesy.
From newsletters to new-amenity announcements, you’ll learn how to keep your property top of mind and build a marketing system that runs year-round.
You’ll Learn:
- Why your email list is one of your most valuable business assets
- How to reintroduce yourself and your property with every email
- The five guest email types you can send over and over again
- How to use these ideas across social media and your website for extra mileage
- Why consistent communication builds trust (and more repeat stays)
Resources mentioned:
Lodgify: Build a direct booking website with no tech stress — use code TFE20 for 20% off annual or biannual plans
Mentioned in this episode:
Avalara | Book a demo to save $100
Minoan | Visit MinoanExperience.com and tell them TFV sent you!
Transcript
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| 0:00.0 | You're listening to the Thanks for Visiting Podcast. |
| 0:08.4 | We believe hosting with Hart is at the core of every short-term rental. |
| 0:12.5 | With Annette's background in business operation. |
| 0:15.1 | And Sarah's extensive hospitality management and interior design experience, |
| 0:19.1 | we have welcomed thousands of guests from over 30 |
| 0:22.2 | countries earning us over a million dollars and garnering us thousands of five-star reviews. |
| 0:27.9 | We love sharing creative ways for your listing to stand out, serve your guests, and be profitable. |
| 0:34.9 | Each episode, we will have knowledgeable guests who bring value to the short-term rental industry. |
| 0:39.4 | Or we will share our stories of our own experiences so you can implement actual improvements to your rentals. |
| 0:46.2 | Whether you're experienced, new, or nervous to start your own short-term rental, we promise you'll feel right at home. |
| 0:53.3 | Before we dive into the content, let promise you'll feel right at home. |
| 0:57.5 | Before we dive into the content, let's hear a word from our sponsor. |
| 1:03.4 | You know how we're always on the hunt for awesome furniture, decor, and supplies for our short-term rentals? We're going to let you in on our secret weapon, Manoan. They are a free platform for |
| 1:08.9 | hosts that offer steep discounts on over 150 top brands. |
| 1:12.6 | Think Wayfair, Article, Our House, Lisa, Parachute, California Design In, Public Goods, and Society 6. |
| 1:19.6 | Plus, the ability to centralize all ordering and reordering needs to make tracking and bookkeeping a breeze. |
| 1:25.6 | I had my eye on gorgeous linens from Parachute, |
| 1:29.1 | wanting to give our listing that wow factor with better quality that lasts, |
| 1:33.4 | and my Minoan discount actually made it more cost-effective over the long run |
| 1:38.0 | than the budget options requiring constant replacement. |
| 1:42.3 | Seeing the savings, I naturally had to order more. All I had to do |
| 1:46.6 | was head to their site, install their browser extension, which makes shopping so, so simple, |
... |
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