I think understanding the true nature of the creative process or as true as we can possibly make it in the scientific sense will help you in some instances to remind yourself.

So I know this research and as I was writing the book, I kept reminding myself.

On the creative journey, it's easy to get lost, but don't worry, you'll lift off.

Sometimes you just need a creative pepsop.

All right, that's just a little tease of my chat with today's guests, Dr. Zerana Ivchavich Pringle, and we're talking about her new book, The Creativity Choice.

When I heard about this book, I knew that I had to have Dr. Zerana on the show because

lots of the books out

there about creativity are great, but they're all about how to be creative. If you are a creative

person, naturally, you don't maybe even need those books because being creative comes natural to you.

But what you might need is to figure out how do I follow through?

How do I find the motivation? How do I find the discipline? How do I regulate my emotions in order to

not just start being creative, but to finish the projects, to get it to the finish line,

to make them a reality? That's what this book is about. It is chock full of so many insights,

some of which are things that I've experienced myself.

Some of these things are new to me that I've been testing out,

and some of them have been even already affecting

how I go about my creative practice.

So I am really pumped to get into this episode. Dr. Zarana is a

senior research scientist at the Yale Center for Emotional Intelligence. This book is based on

all the research that she's done and that she has dug up around what it takes to not just be creative but finish

creative projects and make the choice to do that. This episode was an absolute delight. The book

is really great and I hope you check it out. But first let's get to this chat. Oh, by the way,

...