510: How to Create Pain Killer Products | Guy Kawasaki

The Foundr Podcast with Nathan Chan

Nathan Chan

Marketing, Business, Entrepreneurship

4.8 • 662 Ratings

🗓️ 3 May 2024

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

At 67, Guy Kawasaki is still evangelizing about products. After building a tech career at Apple under Steve Jobs, Kawasaki set out on a winding career path, including founding startups, giving viral Ted Talks, investing in unicorns like Canva, and writing 16 books. Eight years after his last podcast appearance, Nathan Chan catches up with Kawasaki to distill his decades of wisdom down to the essential functions of creating a painkiller product that people love. In this interview you’ll learn: The two key functions of entrepreneurs Why remarkable people have a growth mindset When Steve Jobs tricked Guy while working at Apple Getting mistaken for Jackie Chan What makes a mission-led a**hole worth working for How to create painkiller products for customers To build confidence in small successes Why failure is okay, but you should try and prevent it What is evangelism marketing and how to use it for business And much more founder advice and stories… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

Transcript

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0:00.0	Pivot, fail fast, all these buzzwords bullshit.
0:03.6	It's not okay to fail.
0:04.9	You should do everything you can to prevent failure.
0:08.6	What's one question you wish people asked more of from your time working at Apple working with Steve?
0:14.3	Frankly, I wish people stop asking me about working for Steve jobs.
0:18.9	For one thing, they all think, you know, what an asshole to work for.
0:22.5	I've come to look back on the toughest coaches, toughest bosses, and they teach you the most.
0:28.2	That's what life was like.
0:29.8	You had to prove yourself every day.
0:34.7	Before we dive in, I want to extend a warm invitation to join our thriving founder community.
0:40.0	It's the perfect place to discover more insightful interviews aimed at helping you build,
0:44.3	grow and scale your business.
0:46.0	So don't forget to hit subscribe.
0:48.3	Your support means the absolute world to us.
0:50.9	Thank you so much for subscribing.
0:53.1	Let's get stuck in today's discussion.
0:56.2	Hear the stories. Learn the proven methods and accelerate your growth and future through
1:01.7	entrepreneurship. Welcome to the founder podcast with Nathan Chan.
1:09.4	As I shared, it's been almost 10 years since we chatted before the pandemic.
1:17.4	I think it was early days Canva.
1:19.7	You just became, I think, Chief Avengers for Canva.
1:22.8	That was 2015.
	...

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