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The BizChix Podcast:  Female Entrepreneurs | Women Small Business | Biz Chix

500: Relationship Marketing Tools

The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix

Natalie Eckdahl

Entrepreneurship, Business, Management

4.8630 Ratings

🗓️ 2 December 2021

⏱️ 24 minutes

🧾️ Download transcript

Summary

Do you have an amazing personal and professional network but you’re not leveraging their power? Or maybe when you have a heavy client load you stop connecting and you find yourself losing some of your client pipeline?

 

Today, I’m sharing a special formula for relationship marketing from one of our past guests, Sharon Lechter, that you can adopt as a daily practice to stay connected with your network. I also share how you can take this practice and make it your own so you can stay consistent and focus on the future of your business.

 

Join me to hear how you can keep connected to your network while creating new connections and increase the momentum of your business.

 

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This episode was first published at BizChix.com/500. Subscribe to our sister podcast, Stacking Your Team, on your podcast app or at BizChix.com/category/team.

Transcript

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0:00.0

Relationship marketing can feel like a mysterious process whereby somehow it is magically working,

0:08.1

but you're not sure why or how.

0:12.5

Some of you have the most amazing personal and professional networks, yet you are not leveraging

0:19.4

their power or you are not allowing yourself to receive

0:23.8

support. Others of you drop out of connecting when your client load is heavy and then find you've

0:31.2

lost your pipeline of clients once you come up for air. Today I'm sharing an incredible tool that you can adapt as a daily practice to

0:40.6

stay connected with your network. Before we dive in, may I welcome you to the BizChicks podcast,

0:48.2

which has been a free resource for women entrepreneurs since 2014. I'm your host, Natalie Eckdal. I'm a business strategist,

0:57.4

former competitive swimmer, out-of-the-box thinker, author, speaker, mama, caregiver, MBA,

1:04.7

and CEO of BizChicks, Inc. My passion is helping women's service entrepreneurs grow and scale their businesses to first

1:14.1

six figures in revenue and then six figures in profit. We help you do this so that you can

1:20.4

build wealth, have a greater impact, and create more time for your VIPs. My VIPs are my husband Mark, our three kids ages six to

1:30.1

19, and our two sibling, Bengal cats. I have a very full life running a home family and this dream

1:37.2

business where my team and I coach and train high performing women entrepreneurs from around the

1:43.1

world.

1:50.0

May I encourage you to get as much help as you can afford at home and in your business.

1:55.2

And remember, just because you can do something does not mean that you should.

2:06.0

The episode that you have engaged with most this year is Master Relationship Marketing.

2:08.5

It's episode number 491.

2:15.3

Many of you have shared with me privately that it gave you a name for how you have grown your business.

2:22.8

Others said it gave them permission to focus less on social media or to ignore social media altogether.

2:24.2

My guess is you'd like more ideas on how to get better or even how to get started.

...

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