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Think Fast Talk Smart: Communication Techniques

50. Telling Good Stories: How to Use the Elements of Narrative to Keep Listeners Engaged

Think Fast Talk Smart: Communication Techniques

Think Fast Talk Smart

Communicating, Influence, Career Skills, Career, Business, Education, Leadership, Careers, Communication, Career Growth, Public Speaking, Language Learning, Improv

4.7711 Ratings

🗓️ 2 February 2022

⏱️ 19 minutes

🧾️ Download transcript

Summary

Foster a sense of empathy and connection through storytelling.

Transcript

Click on a timestamp to play from that location

0:00.0

Hi, Matt here. You've invested in your education to grow, advance, and unlock new career opportunities.

0:07.0

But here's the challenge. How do you position yourself to stand out in a competitive job market?

0:13.0

It's not just about what you know. It's about how much you communicate your value, build strategic relationships, and take decisive action.

0:21.7

That's where today's sponsor, Strawberry.me, career coaching, comes in.

0:26.2

They match students and professionals with certified career coaches who will help you refine

0:31.1

your personal brand to confidently articulate your skills and experiences,

0:35.3

to develop a results-driven strategy and stay accountable so you

0:39.8

follow through on networking, applications, and negotiations. Because knowing what to do is one thing.

0:46.4

Having a coach to push you forward, that's how you create real momentum in progress.

0:51.9

Visit strawberry.m.m.m. TFTS and claim your $50 credit. That's strawberry.

0:59.0

dot me slash TFTS.

1:02.0

We all know that a good story can move us, make us feel something, teach us something, help us be better at something.

1:12.6

But can a story literally move us? That is, get us to move and be healthy. Today we'll

1:19.6

learn the answer to this question and many other best practices for what makes a good story.

1:25.6

I'm Matt Abrahams and I teach strategic communication at Stanford Graduate School of Business.

1:31.3

Welcome to Think Fast, Talk Smart, the podcast. We are so lucky today to be joined by Paula Moya.

1:41.4

Paula is the Danalee and Laura Louise Bell Professor of the Humanities and a

1:47.8

professor of English at Stanford. She also is a recipient of the Dean's Award for Distinguished

1:53.4

Teaching. Paula has several books on the market, the most recent being the social imperative,

2:00.2

race, close reading, and contemporary literary

2:03.0

criticism. For the past two years, she's been part of a research project that investigates

2:08.3

and validates using narrative to encourage individuals to increase their activity levels to improve

...

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