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Meathead Hippie

#50 Andy Hnilo: How a Tragic Accident Turned Him into the Ultimate Meathead Hippie Entrepreneur

Meathead Hippie

Emily Schromm

Health & Fitness

4.8600 Ratings

🗓️ 5 April 2018

⏱️ 58 minutes

🧾️ Download transcript

Summary

A near death experience led CEO of Alitura Naturals, Andy Hnilo, to develop a cutting-edge natural skincare line that is revitalizing the skincare market. Andy was hit by two large vehicles while crossing a busy street in 2011. A former model and high-level athlete, he relied on his body to make a living and knew that even if he recovered, his life may never be the same. He vowed to rebuild his body and spirit using the healthiest ingredients and products he could find. Alitura -- Latin for “feeding and nourishing” -- was created to offer consumers natural, soothing and effective skin remedies. 5:38 Andy's Personal Story - Andy’s background and incredible journey after his accident 11:00 - Life Path Change - Giving up baseball and how he got a role in a feature film - “Just say yes and go with it.” 13:52 A Passion for Skincare - Andy’s past with personal skin issues and the steps he took to better skin 19:05 - Creating Your Own Product - The process of building the product HE needed and how he did it (in his one bedroom apartment) - Andy’s comeback emotionally, mentally and physically after his accident 27:25 - The Journey of Creation - How Andy created his product and choosing specific ingredients - Seeking feedback from friends and the VERY first start to his company/product 35:40 - How to Nourish Company Growth - Partnering with Bulletproof as a thank you for aiding in his recovery - The first big order, naming the company and how it started to grow 48:05 Read The Labels - Ingredients to look out for when seeking skin care products 53:23 - Spirit Animal Alitura - Latin for feeding and nourishing 20% Discount code for entire store: BODY https://alituranaturals.com/ref/87/?campaign=BodyAwarenessProject Back the EmPack Nomad! https://www.kickstarter.com/projects/266010598/empack-nomad-the-ultimate-hike-and-adventure-fitne/ Thank you listeners!! Please leave a review if you enjoyed and checkout my links below to get plugged in more to what I'm doing. PRIVATE FACEBOOK GROUP: www.facebook.com/groups/1292792567518714/ Find more on Em here: @emilyschromm www.emilyschromm.com youtube.com/emilyschromm

Transcript

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0:00.9

Wow.

0:02.1

Today is Wednesday already.

0:05.3

It's been a crazy week if you guys have seen.

0:08.2

I launched a new product on Kickstarter.

0:11.9

I will make sure it's linked.

0:13.3

I have 28 more days for you to pre-order it.

0:16.5

It's basically, if you're not familiar with Kickstarter,

0:18.5

it's a really awesome way to get discounts and be the first to receive a new product. So we are fully funded. So this product is happening. I just can't even believe how fast we got funded. And I am just in such awe and gratitude for you guys and my tribe and the people that are going to help me. We have so many fun things planned for the

0:37.9

next 28 days. So things like a little online scavenger hunt with all my sponsors like vital

0:45.3

proteins and epic and perfect ketones. We're just going to have a lot of fun with it. So be sure

0:50.8

to keep your eye out for all of those things that are happening. All things M-PAC nomad related.

0:57.4

And finally next week, by the time next podcast comes out, I will have my teas back in stock.

1:03.9

So that's wonderful.

1:05.6

And the quick update on the gym, it's happening, and it's just slow and steady.

1:10.1

So no official gym opening

1:11.9

date yet, but you guys will be the first to know when it happens. Today is somebody that I met

1:18.5

recently, and I'll explain it in the podcast how we met, but Andy Nilo, as soon as I met him and

1:26.4

connected, I was like, yes, this is meant to be, I've been looking for a long time trying to perfect the body awareness project box.

1:34.4

So I love the course.

1:36.2

I love the items in the box.

1:37.7

But one thing, especially people that struggle with acne, if you have scarring, what can we do about it?

1:43.5

And of course, collagen is a great thing and

...

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