5 Tips on Search Engine Optimization for Your TpT Products

The CEO Teacher Podcast

Kayse Morris

Marketing, Edupreneurs, Teachers, Entrepreneur, Teacherspayteachers, Business, Teacher, Educator

5 • 734 Ratings

🗓️ 15 September 2021

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

More than tips on search engine optimization — this is search engine optimization 101!

Ah yes…Willy Wonka's Golden Ticket…and by that I mean tips on Search Engine Optimization. Admittedly, I reference SEO a lot throughout this podcast. And the reason I do, of course, is because when I learned the techniques of search engine optimization, it helped me go from zero to hero with my TpT products, my blog posts, my instagram post, and, well, so much more. Moreover, when I talk about how to leverage search engine optimization traffic, I’m talking about how to make sure that your products on TpT — either the ones that you already have or the ones that you intend to make — are the products that people are actually searching for. With this in mind, I’m going to let you in on a little secret (and you may have guessed it already): to make products that people are actually searching for, first, it helps to optimize for them.

Search engine optimization tools, techniques, definitions, and more!

In today’s episode, I’m going to give you 5 tips on search engine optimization for your TpT products that you should start implementing…well, yesterday. And if you want to go more in depth with keyword search engine optimization, you’re in luck, friend, because this is something that I teach in great detail inside of The CEO Teacher® programs. Additionally, to continue to receive tips on search engine optimization, we cover SEO each week in our coaching calls. Why? Because that’s how important search engine optimization is. That is, with just a small tweak in your SEO-perspective, you will have the power to change your entire teacher-business game. In fact, if you’re ready to take this Golden Ticket to a first-class look behind the magic of exponential business growth, then listen to this episode!

IN THIS EPISODE, YOU WILL LEARN:

Why research on the perfect keyword(s) for your product will be the difference of search engine optimization that will make you money quickly or search engine optimization that will take a little big longer for you to see results
Where to find the difficulty of your terms and how to utilizes a few different search engine optimization tools to improve your overall SEO
How long-tail keywords are easier to rank for and tend to have higher conversion rates
Why — once you know your keywords — additionally, knowing where to place your keywords leads to the best SEO results

TIPS ON SEARCH ENGINE OPTIMIZATION MENTIONED IN THIS EPISODE:

CEO TEACHER® RESOURCES WORTH THEIR WEIGHT IN GOLD:

What's your CEO Teacher® Type? Find out here!

Download my free book, Start or Expand Your Online Teacher Business, and get started building your business today!

Check out my CEO Teacher® Book Recommendations here!

JOIN OUR CEO TEACHER® PODCAST COMMUNITY TO GROW WITH LIKE-MINDED TEACHERS:

The CEO Teacher® Podcast Facebook Group

Send me a DM on Instagram– I love chatting with my people, so please send me your own tips on search engine optimization!

ENJOYING THE PODCAST? THANKS FOR TUNING IN!

Tag me @kaysemorris on Instagram and tell me what you are listening to! I love seeing what resonates most with our listeners!

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To leave a review on iTunes, click HERE and scroll down to Ratings and Reviews. Click “Write a Review” and share with me how this podcast is changing your business and your life!

READY FOR MORE? I LIKE YOUR STYLE! LISTEN TO THESE CEO TEACHER® PODCAST EPISODES NEXT!

7 Ways to become a Teachers Pay Teachers Top Seller

Blogging Expert: Vanessa Levin from Pre-K Pages

Keywords are my Jam

Transcript

Click on a timestamp to play from that location

0:00.0	Willy Wonka's golden ticket. I reference it a lot here on the CEO teacher podcast, but
0:07.0	SEO has helped me go from zero to hero with my Teachers' pay teachers' products, my online
0:14.1	courses and memberships, my blog posts, Instagram posts, and so much more. Look, when I say SEO, I'm not talking about CEO,
0:25.9	which stands for chief executive officer. I'm talking SEO, which stands for search engine
0:34.3	optimization. How do you make sure that your products are the ones that people are actually
0:41.0	searching for? Well, you first have to optimize them. Unfortunately, it isn't just enough for you to post
0:48.7	a few products and hit the big times as much as it used to be. We must first find a need in the marketplace.
0:57.0	Then we have to use what we know about SEO or search engine optimization and search
1:03.9	engine algorithms to really make a big splash in the online pond of selling your teaching
1:10.5	resources. If you haven't found much success
1:13.7	online while selling your teaching resources, I bet this is the answer to what you've been searching
1:19.5	for or what you haven't been searching for. So stay tuned to today's show because I'm about to
1:26.0	change the way you think about your products
1:28.0	forever.
1:30.2	Hey friend, I'm Casey Morris, former full-time English teacher turned online business CEO, dedicated
1:36.9	to helping teachers like you, unlock more freedom simply by using skills you already have.
1:43.1	I started selling my teaching resources online just to pay my Netflix bill.
1:47.0	I had no time, no past experience, no impressive tech skills.
1:52.0	Heck, I didn't even have a credit card that wasn't maxed out.
1:55.0	Fast forward to a few years later, and hello, seven-figure business and thousands of lives transformed. Now I get to work on a
2:02.9	1908 farmhouse for fun, crank the grateful dead tunes whenever I want, and hang out with my family
2:09.3	while still doing what I love, and you can do the same. I'm here to help you skip the painful
	...

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