Hey, hey, hey, go-getters, listen up. I'm going to be your hype girl. No, but really,

hype is everything. I'll say it's definitely one of my best qualities. You can create something

today and you can totally launch it tomorrow. But report back to me and let me know how that works out

because I've been there and I've done that. In today's episode, I'm going to be teaching you

why hype is so important to the human brain and how you can become your own hype girl or

hype boy to launch your next product or service and use your audience

in the right way every single time. So stay tuned because you won't believe the hype. Okay,

okay, that was cheesy. I'll see you in the episode. Welcome to the GoGeters podcast, where we talk about all the secrets to marketing your

online business. This former teacher turned GoGetter now runs a successful online business

after leaving the classroom behind and thinks you can too. Here's your host from the blog

Teaching on Less, Casey Morris. You know I love definitions.

I haven't thrown one at you in a minute. So what does the word promote or publicize mean?

It's how you intensively or often exaggerate an importance of something or the benefits.

Our psychology and our minds are programmed to know when someone is selling something to us. We've gotten really good at avoiding

it because people are lame. There's lame salesmen, there's lame saleswomen, and we have

learned to tune out their normal tactics because that is

why hype is so important these days. It refocuses our attention on things besides a sale.

Some people do this really well, guys, while often people fall so flat. They're just crawling through the hype.

It's horrible.

In today's episode, I'm going to teach you five strategies that you can use to hype up your next big launch, big resource, or big program.

Hype is the vehicle that I use to convince.

Write that down.

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