This is the show where I bring it the best tips, tactics, and strategies for using paid traffic to grow your business on autopilot.

You also hear what's working and not working right now from the top minds in online marketing

so that you can get more leads and sales every day without having to

empty your wall in the process. All right, let's jump into it.

Welcome to the Art of Pay Traffic Podcast, everyone. Rick, I'm already here. This is episode

at number 176. Thank you so much for giving me your time today. Hope all is going well, whatever you're up to,

whether you're out walking the dog or on the treadmill or on your way to work. Thank you so much for

tuning in. Really appreciate it. On the show today, I'm joined by Tammy Cannon. Tammy is one of my

students and she owns a business called Canon Social Media where she creates online courses and

manages Facebook ads for creative

businesses. And in this episode, Tammy's going to break down a simple automated sales funnel

that she created where she's growing her email list and also creating revenue through an

Instagram challenge. We're going to break down the funnel, including where she got the idea for the

challenge in the first place. We talk about what Tammy's goal was with the challenge and why she

automated it. She shares how she's getting a 60% conversion rate on her opt-in page, which is

sick. And what also she's doing for an upsell. She breaks the whole thing down for you.

The cool thing about this and a big takeaway that I want you to have with what Tammy's doing for an upsell. She breaks the whole thing down for you. The cool thing about

this and a big takeaway that I want you to have with what Tammy's doing is the simplicity

of it all. As you're going to hear, she started off promoting her challenge to her Facebook

group. She listened to the feedback and then watched her stats and then refined the challenge

and refine the sales funnel from there. She then spent about

$300 over two weeks to test it out against cold traffic and she had great results. So as you can

...